Ahead of the fall, Champion and Timberland have been working together to come up with a fresh iteration of the outdoor apparel and footwear brand's 6" boot model, which is traditionally colored a light tone of beige and outfitted with dark brown leather accents.
With Champion's input, the boots have been adapted to feature a sleek light gray colorway, which is accented with its bright red and royal blue branding on the tongues. These colors are carried to the lace embellishments that cascade down the sides of the boots, along with a suede branded tag that's held in place with a small yellow chain.
Currently, the official release date and pricing details are not yet known, however consumers can expect more information to surface in the coming weeks from Champion and Timberland.
Sportswear-Branded Work Boots
Champion and Timberland Revitalized the Iconic 6" Boot Model
Trend Themes
1. Sportswear-branded Work Boots - Opportunity for sportswear brands to collaborate with footwear brands and create fresh iterations of iconic work boot models with updated design elements.
Industry Implications
1. Outdoor Apparel - Disruptive innovation opportunity for outdoor apparel brands to expand their product offerings by partnering with footwear brands to create sportswear-branded work boots.
2. Footwear - Opportunity for footwear brands to collaborate with sportswear brands and incorporate their branding and design elements into traditional work boot models.
3. Fashion - Disruptive innovation opportunity for fashion brands to tap into the growing trend of sportswear-branded work boots and create their own unique versions with fashion-forward design features.