Student Chad Kirsebom has created the ultimate packaging for his fictional shaving brand, KEEN.
The packaging box is a simple idea. A crate box filled with a straight blade razor, leather sharpening strop, silver tip badger hair shaving brush, a shaving cream soap bar, and a mug -- the kit has everything a man would need. His design, though, is what makes this shaving cream set stand out from others.
On Lovely Package, Chad Kirsebom explained his goal with his work: "I wanted KEEN to be seen as more of a modern company but with historic roots. Old fashion style with strong typographical design elements. I wanted their image to come of as clean and crisp as there product would leave your face."
The boxed set is the perfect depiction of classic design.
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Trend Themes
1. Classic Design - Disruptive innovation opportunity: Explore modernizing classic design elements to create a visually appealing and nostalgia-inducing product.
2. Historically-inspired Branding - Disruptive innovation opportunity: Incorporate historically-inspired branding to create a sense of heritage and authenticity for modern products.
3. All-in-one Grooming Kits - Disruptive innovation opportunity: Develop multi-purpose grooming kits that provide a convenient and comprehensive solution for consumers' grooming needs.
Industry Implications
1. Packaging Design - Disruptive innovation opportunity: Innovate packaging design by combining classic aesthetics with contemporary functionality.
2. Men's Grooming - Disruptive innovation opportunity: Rethink men's grooming products by creating all-in-one kits that cater to the modern man's needs and preferences.
3. Fictional Branding - Disruptive innovation opportunity: Explore the potential of fictional branding to create unique and engaging packaging designs for various products.