Just in todime for spring, CeraVe Canada announced the arrival of four new skincare products for 2023. Developed with dermatologists' expertise, CeraVe offers effective skincare solutions for all skin types.
The first of these new additions is the Hydrating Makeup Removing Plant-Based Wipes. These gentle yet effective wipes cleanse the skin of makeup, dirt, and oil, even removing long-lasting waterproof mascara. The alcohol-free formula locks in moisture, leaving skin feeling refreshed, clean, and hydrated without any sticky or greasy feeling.
For those needing a specialized product for the delicate eye area, CeraVe's Comforting Eye Makeup Remover is an excellent choice. This gentle bi-phase formula effortlessly removes stubborn makeup, including long-lasting eye makeup and waterproof mascara. It offers a soft and milky texture that soothes and comforts the eye area, locking in moisture without disrupting the protective skin barrier.
CeraVe has also introduced the Skin Renewing Nightly Exfoliating Treatment, an AHA serum with glycolic acid that promotes the skin's natural exfoliation process. This product is specifically designed to improve skin tone and texture while reducing the appearance of fine lines and wrinkles. It targets aging skin, which may experience a slower cellular renewal process, leading to dullness, roughness, and more visible signs of aging.
Lastly, the Acne Control Gel is a hydrating, daily acne treatment containing 2% salicylic acid to help clear acne and prevent new breakouts from forming. This oil-free, non-drying acne gel gently exfoliates with alpha- and beta-hydroxy acids (AHA and BHA), minimizes the appearance of pores, and contains niacinamide and barrier-restoring ceramides. It helps maintain clear, healthy-looking skin without compromising the skin's natural protective barrier or drying out the skin.
The new launches are now available in-store and online at major retail outlets across Canada.
Dermatologist-Backed Skincare
CeraVe Canada Introduces Four New Skincare Products for 2023
Trend Themes
1. Dermatologist-backed Skincare Solutions - Opportunity for skincare companies to collaborate with dermatologists to develop effective and innovative products.
2. Plant-based Skincare Products - Opportunity for skincare companies to develop environmentally friendly and gentle skincare products.
3. Anti-aging Skincare Products - Opportunity for skincare companies to develop products that target aging skin and slow down the natural renewal process.
Industry Implications
1. Skincare Products - Opportunity for skincare companies to develop innovative products that are gentle yet effective, lock in moisture, and minimize pores.
2. Makeup Removal Products - Opportunity for makeup removal companies to develop gentle yet effective wipes, bi-phase formulas, and plant-based solutions.
3. Acne Treatment Products - Opportunity for acne treatment companies to develop hydrating and non-drying products that contain alpha- and beta-hydroxy acids, niacinamide, and ceramides.