Interactive Tables and Floors
Catchyoo's Cool Projection System
Catchyoo, Japanese company brings an entirely new way of interactive advertisement to the world. The company offers the interactive advertising that you can promote your brand on floors, walls, tables, 3-D spaces, or wherever. The quality of the visuals and sounds is incredibly crisp. Based on sensors installed in the projection system, people can physically interact with the ad by waving their hands or walking on the ad. Catchyoo has become the new trend to promote hi-tech products e.g. iPhone because it is immediate, colorful, playful, stylish and effective and it draws attention from a crowd.
Trend Themes
1. Interactive Advertising - Opportunity for businesses to engage customers through interactive and immersive advertisements projected on various surfaces.
2. Sensor-based Interactions - Potential for utilizing sensor technology to enable physical interactions with advertisements, enhancing user engagement and brand experiences.
3. Hi-tech Product Promotion - Growing trend of using interactive projection systems like Catchyoo to promote high-tech products such as the iPhone due to their immediate, colorful, playful, stylish, and effective nature.
Industry Implications
1. Advertising - Opportunity for advertising agencies to adopt interactive projection systems like Catchyoo to offer innovative and attention-grabbing advertising solutions to their clients.
2. Technology - Emerging industry of interactive projection systems providing new avenues for tech companies to develop and market their sensor-based technologies.
3. Retail - Potential for retail industry players to integrate interactive projection systems like Catchyoo in their stores to enhance customer experiences and drive sales through engaging product advertisements.