Nike's signature Air Presto Mid Utility sneakers receive a new colorway and design entitled 'Cargo Khaki' -- it is prepared to combat the harsh conditions that come with the winter weather. The latest iteration is complete in a predominantly gray tone throughout the uppers in a waterproof material. This feature is accompanied by a midfoot cage and toe cap for added protection.
Some details include reflective touches over the heel pull tab, a zipper enclosure over the side, and bright orange rope lacing systems. To round out the entire silhouette are a black rubber outsole with traction sensibilities and a Phylon light gray midsole. The Air Presto Mid Utility Cargo Khaki sneakers are now available for purchase online at Bodega.
Durable Waterproof Caged Sneakers
The Cargo Khaki Air Max Presto Combats Harsh Winter Conditions
Trend Themes
1. Waterproof Sneaker Technology - Opportunity for incorporating waterproof materials and accessories into sneaker designs to combat harsh weather conditions.
2. Reflective Sneaker Design - Potential for integrating reflective touches in sneaker designs for increased visibility in low-light environments.
3. Functional Winter Sneaker Collections - Market demand for sneakers specifically designed to withstand the challenges of winter weather conditions.
Industry Implications
1. Sportswear - Disruptive innovation opportunity for sportswear brands to create durable waterproof sneakers for winter use.
2. Outdoor Gear - Opportunity for outdoor gear brands to incorporate sneaker technology in their product offerings to appeal to adventure enthusiasts.
3. Fashion Retail - Potential for fashion retailers to curate and offer functional winter sneaker collections that merge style with functionality.