The leading digital imagining company, Canon, launched a free online academy for amateur photographers.
Canon South Africa has spearheaded this new initiative and aims to provide insightful training and exposure to photographers who typically do not have access to photographic equipment and expertise. Canon Academy is free for anyone who owns a listed Canon camera model.
This new program is in keeping with the Canon Collective initiative - launched in 2020 to help photography enthusiasts and beginners. Students enrolled in Canon Academy will work with a selected group of young photographers who all specialize in different genres and possess unique skills. The sessions run for one day and offer a robust curriculum - from camera training sessions, basic camera function breakdowns, photographic element and genre explanations.
Amateur Photography Classes
Canon South Africa Launched Canon Academy for Photography Enthusiasts
Trend Themes
1. Amateur Photography Training - Opportunities exist for online training and courses aimed at amateur photographers looking to enhance their skills and learn the tricks of the trade.
2. Online Photography Academies - The launch of Canon Academy highlights the growth of online platforms and academies aimed at democratizing photography education for a wider audience.
3. Diverse Photography Expertise Sharing - There is a growing trend of expert photographers sharing their knowledge and expertise with amateur photographers, providing them with hands-on experience and diverse skillsets.
Industry Implications
1. Photography Equipment Manufacturers - Manufacturers like Canon can continue to innovate in how they provide training and education to customers to enhance their brand loyalty and product value.
2. Online Education Platforms - Platforms catering to photography enthusiasts can develop modules and collaborate with expert photographers to create a well-structured learning program that caters to specific needs of different levels of skillsets.
3. Photography Education Providers - Organizations providing photography education can explore innovative ways of working with experts to create training programs that cater to diverse requirements and audience segments.