The Cadbury Mystery Bars are a new chocolate product hitting the UK market now for consumers to pick up and try their hand at guessing the flavor combination.
The chocolate bars feature the original flavor of the brand's signature Dairy Milk, but also feature a filling for consumers to try and figure out. The competition include the Mystery Bar 01 and the Mystery Bar 02, and will come in 43-gram single bars and 170-gram tablet bars. The chocolates each feature a secretive filling different from another for consumers to guess.
Brand Manager Pippa Rodgers commented on the new Cadbury Mystery Bars saying, "We can’t wait to see the public’s reactions and creative guesses as friends and family come together to solve the mystery flavours."
Secretive Chocolate Bar Competitions
The Cadbury Mystery Bars Have a Secret Filling Inside
Trend Themes
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Industry Implications
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