Design-Forward Autonomous Cars

The Byton K-Byte is the Chinese Company's First Sedan Concept

Highly autonomous vehicles and fully autonomous vehicles are slated to represent a sea change in the automotive industry as a whole, and Chinese car company Byton is looking to dictate the design terms with its newly introduced Byton K-Byte sedan concept. The vehicle is expected to reach the Chinese market this year and the US market by 2020, showing the urgency for forward-thinking design when it comes to something as unprecedented as self-driving vehicles.

Autonomous vehicles will introduce new technical features that have never before existed in the automotive world, including things like lidar sensors. This means that autonomous vehicles will require a new design vernacular, and the Byton K-Byte represents Byton's drive to be at the forefront of those design decisions for all of the automakers in the burgeoning industry.
Trend Themes
1. Autonomous Vehicles - Opportunity for disruptive innovation in designing new technical features for autonomous vehicles.
2. Forward-thinking Design - Opportunity for disruptive innovation in creating a new design vernacular for autonomous vehicles.
3. Self-driving Vehicles - Opportunity for disruptive innovation in developing design terms for self-driving vehicles.
Industry Implications
1. Automotive - Opportunity for disruptive innovation in designing and manufacturing autonomous vehicles.
2. Technology - Opportunity for disruptive innovation in developing new technical features and sensors for autonomous vehicles.
3. Design - Opportunity for disruptive innovation in creating forward-thinking design concepts for autonomous vehicles.

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