Italian designer Byblos knows menswear, and for Fall 2009, it's apparently all about layers and shabby hobo-chic style.
The Byblos designs include chunky sweaters, colored knits, and super long scarves. The result is a shabby style worth emulating. While men aren't generally known for their skills with accessories, these super long scarves and bags look like something even the most basic dressed man could handle.
Implications - I really think that Byblos has hit a deep generational desire to be free and independent. The vagabond represents someone who is not tied down to one particular place. The fashion is at once bulky and beautiful. Have a look for yourself to see the beauty.
Vagabond Menswear
Byblos Creates Shabby Layered Looks for Fall 2009
Trend Themes
1. Shabby Chic Menswear - A trend in menswear featuring layers and shabby, hobo-chic style.
2. Chunky Sweaters - A trend in menswear featuring oversized, chunky knit sweaters.
3. Long Scarves - A trend in menswear featuring extra-long scarves that offer a unique accessory opportunity.
Industry Implications
1. Fashion - The fashion industry has the opportunity to capitalize on the shabby chic trend in menswear.
2. Retail - The retail industry can take advantage of the trend in chunky knit sweaters by stocking and promoting the style.
3. Accessories - The accessories industry has an opportunity to create and market unique, extra-long scarves for the menswear market.