Matte 50 SPF Primers

By Terry's UV Base Sunscreen Cream Protects and Nourishes the Skin

Beauty brand By Terry is helping consumers to protect their skin this season with the introduction of a new lightweight sunscreen, which is meant to be worn as a primer either alone or beneath the user's normal makeup.

The UV Base Sunscreen Cream offers broad spectrum SPF 50 protection, and is enriched with vitamin E to nourish the skin as it protects it from the sun, as well as pollution. Once applied, the sunscreen dries to a matte finish that doesn't dehydrate the skin, helping it to function as a great base that won't move throughout the day or cause the user's makeup to slide off.

The new By Terry sunscreen is currently available from retailers like NET-A-PORTER, where it sells for $45 USD.
Trend Themes
1. Lightweight Sunscreens - Disruptive innovation opportunity: Develop lightweight sunscreens that offer high SPF protection and nourish the skin.
2. Matte Finish Makeup - Disruptive innovation opportunity: Create makeup products that provide a matte finish without drying out the skin.
3. Multi-functional Beauty Products - Disruptive innovation opportunity: Formulate beauty products that offer multiple benefits, such as sun protection and skin nourishment.
Industry Implications
1. Beauty and Skincare - Disruptive innovation opportunity: Introduce innovative sunscreen and makeup products to cater to consumers' diverse needs.
2. E-commerce - Disruptive innovation opportunity: Provide online platforms to sell and distribute beauty products like lightweight sunscreens.
3. Cosmetics Manufacturing - Disruptive innovation opportunity: Develop advanced manufacturing techniques to create lightweight sunscreens with nourishing properties.

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