Traveling regularly is something that many consumers, particularly Millennials, enjoy doing to maximize their time off, so the 'Brisk Voyage' platform has been created with this in mind.
The platform is focused on finding the best last-minute deals for travelers in the US that enable them to take off for the weekend without having to spend extended periods searching for packages. Users will be emailed a list of potential getaways every Tuesday that include both flights and hotels to let avid travelers book trips on a whim, while also allowing them to travel on the weekend instead of taking additional time off.
The 'Brisk Voyage' platform speaks to the rise in popularity of consistent travel as more consumers seek to get away more often for shorter periods.
Weekend Trip-Finding Platforms
'Brisk Voyage' Finds Last-Minute Deals for Weekend Warriors
Trend Themes
1. Last-minute Travel Deals - Disruptive innovation opportunity: Create a platform that aggregates and offers exclusive last-minute travel deals for spontaneous travelers.
2. Weekend Getaways - Disruptive innovation opportunity: Develop a service that curates personalized weekend getaway packages for travelers based on their preferences and interests.
3. Consistent Short Trips - Disruptive innovation opportunity: Build a platform that enables users to easily plan and book a series of short trips in different locations to satisfy their desire for consistent travel experiences.
Industry Implications
1. Travel Booking Platforms - Disruptive innovation opportunity: Integrate AI-powered recommendation systems into existing travel booking platforms to offer personalized last-minute trip suggestions to users.
2. Hospitality Services - Disruptive innovation opportunity: Create a service that partners with hotels and airlines to offer exclusive deals and benefits for weekend travelers looking for unique experiences.
3. Travel Subscription Services - Disruptive innovation opportunity: Develop a subscription-based model that provides users with unlimited access to a selection of last-minute weekend travel packages for a fixed monthly fee.