Kee'ss Moi is an innovative beauty brand that transcends traditional cosmetic lines by offering a global journey through bold lip glosses, named after iconic landmarks and neighborhoods that have impacted founder Mouna Deme, a visionary with Parisian and Senegalese roots. From the chic sophistication of New York City's 5th Ave to the timeless elegance of Dakar's DK Station, the brand aims to go beyond its bold lip gloss offerings and positions itself as "your map and passport to empowerment and self-expression."
Following the motto of 'Quality x Awareness,' the brand's cruelty-free, vegan, and chemical-free products reflect a dedication to creating a better world. A commendable initiative, a portion of the proceeds contributes to humanitarian projects through the non-profit 'Global Kee'ss,' fostering positive change on a global scale.
City-Inspired Bold Lip Glosses
Kee'ss Moi Boasts Cruelty-Free and Vegan Formulations
Trend Themes
1. Global Lip Gloss Journey - Kee'ss Moi offers a global journey through lip glosses named after iconic landmarks, providing a unique and empowering lip product experience.
2. Cruelty-free and Vegan Formulations - Kee'ss Moi prioritizes cruelty-free and vegan formulations, meeting the growing demand for ethical and sustainable beauty products.
3. Empowerment and Self-expression - Kee'ss Moi positions itself as a map and passport to empowerment and self-expression, offering more than just lip glosses.
Industry Implications
1. Beauty and Cosmetics - Kee'ss Moi disrupts the beauty industry by offering a unique global lip gloss experience and prioritizing cruelty-free, vegan formulations.
2. Travel and Tourism - Kee'ss Moi taps into the travel and tourism industry by naming lip glosses after iconic landmarks, creating a connection between beauty and travel.
3. Non-profit and Humanitarian - Kee'ss Moi contributes a portion of the proceeds to humanitarian projects through the non-profit 'Global Kee'ss,' fostering positive change on a global scale.