Channeling one's inner hippie doesn't have to mean wearing flowy dresses and shirts all the time as these boho swimsuits show. Instead, the essence of such a character can be captured my way of colors, prints and even cuts. Not to mention an overall carefree attitude that's expressed through lazy days and fun hangouts.
This collection of boho swimsuits were shot on location in South Africa by photographer Daniella Midenge. Styled and creative directed by Theresa Pichler, the editorial stars Mias Van der Westhuyzen, Zandre du Plessis, Guisela Rhein, Ana Kuni, Marike Wessels and Terrance Hay. It is set to appear in the latest issue of Myself Germany. This concentration on boho swimsuits comes just in time for the summer season, which is clearly in full effect in this gorgeous photoshoot.
Boho Swimsuit Editorials
The Latest Issue of Myself Germany Features 'Hippie Holiday' Outfits
Trend Themes
1. Boho Swimwear - The rise of bohemian-inspired swimsuits presents an opportunity for designers to create swimwear that incorporates unique prints, colors, and cuts in a carefree aesthetic.
2. Location-based Photoshoots - Inspired by this editorial, marketing professionals can embrace location-based photoshoots to capture the essence of the brand's vision in natural settings and create an intimate and artful experience for their customers.
3. Ethnic Prints - The utilization of ethnic prints offers an opportunity for textile companies to produce culturally-inspired swim fabrics that evoke a sense of wanderlust and connect the wearer to a different dimension of summer fashion.
Industry Implications
1. Swimwear Manufacturing - Swimwear manufacturers can incorporate boho aesthetics and daring cuts and prints to suit the carefree, hippie vibe that customers seek.
2. Fashion Media Outlets - Fashion media outlets can capitalize on location-based photoshoots and showcase the beauty of natural landscapes to emphasize their wares' beauty, aesthetic, and personality.
3. Textile Industry - Textile manufacturers can embrace ethnic and boho-inspired prints by creating exquisite fabrics that resonate with the unique nature of swimwear while evoking a sense of wanderlust and deep connection with cultures.