If the concept of the clown survived for the next few centuries, their look might very well morph into something like the ones featured throughout the photo series titled Blue Velvet by Katya Tsyganova, a photographer based in Los Angeles, California. Dark and moody yet still exaggerated and playful, the makeup and hair is exactly what would exist in a dystopian future such as that portrayed in 'The Hunger Games.'
Blue Velvet by Katya Tsyganova stars model Julia Koko. The red-headed beauty is outfitted in a range of electric blue ensembles by stylist Julia Pyndychuk. It is as though the wardrobe is a reflection of the cold and somber scenarios. The looks were perfected by beauty artist Irina Saptsova, who also focused on the color blue.
Clownish Futuristic Cosmetics
Blue Velvet by Katya Tsyganova is Dark and Moody
Trend Themes
1. Clownish-futuristic Cosmetics - Opportunity for makeup and beauty brands to experiment with dramatic, theatrical and playful styles that defy convention and veer towards dystopian aesthetics.
2. Exaggerated Playfulness - Brands in the fashion and beauty industry can explore the combination of exaggerated styles and playful elements that attract consumer attention and create visually stunning designs.
3. Moody Aesthetics - Businesses in fashion and beauty industries can turn towards creating designs that focus on dark and moody aesthetics with a futuristic twist.
Industry Implications
1. Makeup - Makeup brands can expand their product lines to include exaggerated and clownish futuristic styles with theatrical elements.
2. Fashion - Fashion brands can incorporate futuristic elements with a moody aesthetic that is still playful and visually appealing.
3. Photography - Photographers can experiment with stylized themes that incorporate futuristic and moody elements to create visually striking images.