I learned two things after finding Blinkymuffin's 'Monsters for MS' at Etsy.com: The plural of cyclops is cyclopes, and there is such a thing as baby-friendly toys.
Jokes aside, Blinkymuffin's 'Monsters for MS' are charitable stuffed cyclopes that are absolutely adorable. What's even more attractive about them is that 100% of the proceeds from their sale goes directly to the MS Society, and Canadian residents can even deduct their purchase on their taxes as a charitable donation. Sweet.
Charitable Cyclopes
Blinkymuffin 'Monsters for MS' Benefits the MS Society
Trend Themes
1. Charitable Merchandise - Creating charitable merchandise can be a trend that can help establish brand reputation and also contribute to social causes.
2. Non-profit Fundraising - The rise of social enterprise can encourage the trend of non-profit fundraisers and events.
3. Cause-driven Marketing - Cause-driven marketing can be a growing trend for brands to increase brand loyalty and sales through social initiatives.
Industry Implications
1. Toy Industry - Incorporating social causes into toy production can be an emerging trend in the industry to drive sales and support social causes.
2. Non-profit Sector - The non-profit sector can increasingly focus on innovative fundraising methods such as charitable merchandise.
3. Marketing Industry - The marketing industry can also focus on cause-driven marketing as a trend to enhance brand reputation and loyalty.