Purse-Ladened Lookbooks

The Blanco Accessories Spring 2012 Campaign Stars New Face Paula Folch

Since the Blanco Accessories Spring 2012 collection is happy and summery, it is only natural that the ad campaign would be as well. Simple and direct, it does a good job of capturing the vibrant line of handbags and jewelry while also showing how a woman could wear them while running some errands, meeting a girlfriend or heading out on the town.

The Blanco Accessories Spring 2012 ad campaign stars new face Paula Folch. From rich, golden bracelets to straw purses and leopard-printed sunglasses, this collection is filled with a range of accessories that would appease anyone's style. From day to night, many of these pieces can also be worn for a breadth of occasions. In the end, the happy colors and bold detailing would spice up any outfit.
Trend Themes
1. Playful Accessories - Opportunity to create bold and vibrant accessories that can easily transition from day to night.
2. Minimalist Campaigns - Opportunity to promote accessories through simple and direct campaigns that showcase their versatility.
3. Colorful Detailing - Opportunity to incorporate bold and colorful details into accessory designs to add excitement to any outfit.
Industry Implications
1. Fashion - Opportunity for fashion brands to create and promote versatile and vibrant accessories.
2. Advertising - Opportunity for advertisers to develop minimalist campaigns that effectively highlight the features and multiple uses of accessories.
3. Jewelry - Opportunity for jewelry brands to incorporate bold and colorful details into their designs to attract customers looking to spice up their outfits.

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