Consumers who are looking to gift makeup lovers a set of products that they're sure to enjoy and wear on a frequent basis are likely to find the new Bite Beauty kit appealing.
Consisting of four different shades that range from subtle neutrals to vivid crimson reds, the Bite Beauty kit features timeless classics that are incredibly pigmented -- meaning that a little product can go a long way. The products all make use of the brand's 'Bouche Liquified Lip' formula, which is well-loved for its satan-like finish that doesn't dry out the lips. The shades in the kit are called 'Demi-Glace,' 'Flambe,' 'Braised,' and 'Whip.'
Although the products would normally cost about $53 USD if all purchased individually, consumers spend only $20 USD when getting the kit instead.
Deluxe Age-Defying Lipstick Sets
This Bite Beauty Kit Features Four Highly Wearable Shades
Trend Themes
1. Age-defying Beauty - The growing demand for anti-aging makeup products provides an opportunity for businesses to develop innovative items that appeal to consumers concerned about skincare.
2. Affordable Kit Products - Creating product sets with a reasonable price point provides value for customers and potentially greater revenue for sellers as seen in the success of the Bite Beauty kit sales.
3. Highly Pigmented Shades - Producing cosmetics with long-lasting pigment presents an opportunity to differentiate in the crowded marketplace, which can add significant value to consumers looking for product efficacy.
Industry Implications
1. Cosmetics - The cosmetics industry should consider innovating with age-defying and affordable products featuring highly-pigmented shades while paying attention to consumer demand.
2. Skincare - The skincare industry can complement their existing line of anti-aging products by developing age-defying cosmetics, such as Bite Beauty's age-defying lipstick, to provide consumers with a more holistic approach to their beauty regimens.
3. Retail - Retailers should consider stocking affordable and high-quality cosmetic kits alongside their other offerings, as consumers are increasingly looking for value and convenience when purchasing beauty products.