Spring Cyclist Couture

The Betsey Johnson SS11 Collection Makes Riding Stylish

Inspired by cyclists and urban surroundings, this colorful Betsey Johnson SS11 collection, dubbed as 'Le Tour to Betsey,' will make you stand out in neon hues and risque neckwear. Thigh high striped leggings and vibrant colors are part of this quirky collection from the dame of creativity herself.

The hardware in the fun Betsey Johnson SS11 collection was taken from mechanical parts and bicycle chains to make necklaces that sport the words 'Ride Me.' You can't expect anything less from the designer, who has made quirky couture work better than anyone else.
Trend Themes
1. Colorful Cyclist Fashion - Disruptive innovation opportunity: Develop innovative materials and designs to create stylish and functional apparel for cyclists.
2. Quirky Couture - Disruptive innovation opportunity: Combine unusual elements and unconventional designs to create unique and eye-catching fashion pieces.
3. Mechanical-inspired Accessories - Disruptive innovation opportunity: Design accessories that incorporate mechanical parts and repurposed materials, catering to an edgy and industrial aesthetic.
Industry Implications
1. Fashion and Apparel - Disruptive innovation opportunity: Integrate technology and fashion to create functional yet stylish clothing for specific activities like cycling.
2. Jewelry - Disruptive innovation opportunity: Experiment with unconventional materials and designs to create unique and conversation-starting accessories.
3. Accessories - Disruptive innovation opportunity: Explore alternative materials and repurposing techniques to create one-of-a-kind accessories inspired by unconventional themes.

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