A bevy of models including Karolina Kurkova, Liya Kebede, Freja Beha, Sasha Pivovarova, Heidi Mount and Lily Donaldson join forces for 'Best In Show' in W Magazine. Craig McDean captured IMG agency's most coveted faces for the June 2010 issue.
Alex White styles 'Best In Show' in W Magazine, showcasing Fall 2010's best pieces and biggest trends in front of a nude-colored background. Click through the gallery to see more of the models and fashions from the 'Best In Show' spread.
Shaggy White Dresses
IMG Models are the 'Best In Show' in W Magazine
Trend Themes
1. Nude-colored Backgrounds - Disruptive innovation opportunity: Designers and photographers can experiment with new ways to showcase fashion items using nude-colored backgrounds.
2. Collaborative Modeling - Disruptive innovation opportunity: Modeling agencies and fashion companies can collaborate to showcase diverse models in their best light.
3. Fall Fashion Trends - Disruptive innovation opportunity: Fashion companies can analyze and incorporate fall fashion trends showcased in the 'Best In Show' spread into their offerings.
Industry Implications
1. Fashion Modeling Agencies - Disruptive innovation opportunity: Modeling agencies can promote collaborations among models and showcase them in innovative ways to attract more clients.
2. Fashion Photography - Disruptive innovation opportunity: Photographers can experiment with nude-colored backgrounds and innovative lighting techniques to create new and captivating fashion visuals.
3. Fashion Retailers - Disruptive innovation opportunity: Fashion retailers can analyze fall fashion trends showcased in the 'Best In Show' spread and incorporate them into their seasonal collections to attract more customers.