This luxe fountain pen might be nice for a tech geek executive. The S.T. Dupont pen is neo-classical style pen with a 4 gig USB memory stick. The pen body is made of Chinese lacquer and palladium with an 18 k white gold nib. The memory stick in in the top.
Implications - Geeks are beginning to take over the world, so appealing to this consumer group is necessary for any business going forward. Creating products that combine day-to-day living with "nerdom" will surely capture the hearts of geeks everywhere. These products make great gifts as well as novelty items for non-geek consumers who just want to indulge their geek sides every now and then.
Flash Drive Fountain Pen
S.T. Dupont USB
Trend Themes
1. Luxury-tech Hybrids - Creating products that combine traditional luxury products with modern technology can cater to the growing population of tech geeks.
2. Geek-centric Innovation - Businesses should focus on creating innovative products that cater to the needs and wants of the growing geek population.
3. Novelty Tech Gadgets - Novelty tech gadgets make great gifts and cater to both geek and non-geek consumers who enjoy indulging their geek sides.
Industry Implications
1. Luxury Goods - Companies in the luxury goods industry can explore creating luxury-tech hybrid products to appeal to tech geeks.
2. Consumer Electronics - The consumer electronics industry can focus on creating innovative products that cater to the needs and wants of the growing geek population.
3. Gifts and Novelties - Businesses in the gifts and novelties industry can explore creating novelty tech gadgets that appeal to both geek and non-geek consumers.