If you're looking to add some fun pieces to your wardrobe this season, look no further than the BBC/Ice Cream SS10 collections (FYI: BBC stands for Billionaire Boys Club). Going back to the days of loud, colorful clothing, these collections nevertheless infuse a preppy touch into the tailoring.
A continuing collaboration between Pharrell Williams and Tomoaki 'Nigo Nagao, the BBC/Ice Cream SS10 collections are Japanese-inspired and definitely made for the youth--though I'm sure I'll see some young-at-hearts rocking a few of these items.
Colorful Cartoonish Clothing
The BBC/Ice Cream SS10 Collections Focuses on Pop Prints
Trend Themes
1. Colorful Clothing Trend - The rise of playful and vibrant colors and patterns in clothing can lead to disruptive innovation opportunities in fashion and textile manufacturing.
2. Cartoonish Prints Trend - The incorporation of cartoon characters and bold prints into fashion can drive innovation in graphic design and digital printing technology.
3. Preppy Styling Trend - The fusion of preppy styles with streetwear can inspire innovation in the fashion industry to cater to evolving consumer preferences.
Industry Implications
1. Fashion Industry - The fashion industry can leverage the colorful and cartoonish clothing trend to create new collections and expand their market reach.
2. Textile Manufacturing Industry - The colorful clothing trend can drive demand for new materials and textile manufacturing processes that can produce vibrant and durable fabrics.
3. Graphic Design Industry - The cartoonish prints trend can inspire innovation in graphic design and digital printing technology to create more intricate and detailed designs on fabrics.