Good Molecules has recently launched its B5 Hydrating Body Serum, a gel-like serum that hydrates and replenishes the skin. Formulated with panthenol (B5), beta glucan, and polyglutamic acid, the Good Molecules B5 Hydrating Body Serum helps hold moisture to strengthen the skin barrier.The product contains panthenol, beta-glucan, and polyglutamic acid, which help strengthen the skin barrier and provide immediate hydration for a smooth and dewy finish. Good Molecules is known for its transparent and science-backed ingredients, making it a popular choice among Gen-Z consumers.
The B5 Hydrating Body Serum is vegan, cruelty-free, and fragrance-free, and retails for $18 for a 200ml bottle. Customers can purchase the serum directly on Good Molecules' website or on Ulta.com.
Gel-Like Moisturizing Serums
Good Molecules Just Launched the B5 Hydrating Body Serum
Trend Themes
1. Gel-like Body Serums - Opportunity for beauty industry to create innovative body serums that have a gel-like texture for easy absorption and provide hydration for the skin barrier.
2. Transparent and Science-backed Ingredients - Opportunity for skincare industry to create more products with transparent and science-backed ingredients to appeal to the growing demand of Gen-Z consumers.
3. Hydration-focused Body Care - Opportunity for personal care industry to create more hydrating body care products that focus on strengthening the skin barrier, using ingredients like panthenol and polyglutamic acid.
Industry Implications
1. Beauty Industry - Opportunity for beauty industry to expand their product line by creating gel-like body serums that provide hydration for the skin barrier.
2. Skincare Industry - Opportunity for skincare industry to meet the demand of Gen-Z consumers by creating more products with transparent and science-backed ingredients.
3. Personal Care Industry - Opportunity for personal care industry to create more products that focus on hydration and strengthening the skin barrier, using ingredients like panthenol and polyglutamic acid.