The Kennedy Space Center is offering a grandiose new augmented reality experience that makes use of Microsoft HoloLens technology to immerse guests in a spellbinding tour of different parts of Mars.
Inspired by a collaboration between NASA's Jet Propulsion Laboratory and Microsoft, 'Destination: Mars' puts users inside a virtual and three-dimensional Martian environment put together by making use of images captured by the Curiosity rover on Mars' surface. This augmented reality experience takes the form of a guided tour, with the guides being none another than NASA scientist and Curiosity rover operator Erisa Hines and famous astronaut Buzz Aldrin.
The 'Destination: Mars' experience is set to run until January 2017, and is available for a price of $50. It's quite possibly the best example there is of augmented reality being harnessed for the purposes of both education and entertainment.
Immersive Martian Experiences
This Augmented Reality Experience Comprises a Guided Tour of Mars
Trend Themes
1. Augmented Reality Experiences - Using technologies like Microsoft HoloLens to create immersive virtual environments and guided tours.
2. Space Tourism - Offering consumers the opportunity to explore and experience outer space through augmented reality.
3. Collaborations with NASA - Partnering with NASA to develop innovative and educational augmented reality experiences.
Industry Implications
1. Tourism and Travel - Creating unique and interactive augmented reality experiences for tourists and travelers.
2. Education and Entertainment - Incorporating augmented reality into educational programs and entertainment attractions.
3. Technology and Aerospace - Developing cutting-edge augmented reality technologies in collaboration with NASA for aerospace applications.