The NBA and Stance Hoops have teamed up for an athletic sock collection just in time for the upcoming 2015-2016 season. As the league's official partner this season, Stance has conjured up 60 different athletic sock styles, two for each of the 30 teams in the league. Most of the socks follow a similar pattern but have specific team colors, logos and team names providing individualized details.
More importantly however, this athletic sock collection is not only meant for fans to support their favorite team, they are also designed to be worn by NBA stars during games. Each part of the sock has been designed to ensure comfort and performance. Some of these features include the use of fusion fibers to prevent hot spots, perfectly fitted heels and extra dense cushioning.
Athletic Sock Collections
The NBA and Stance Hoops Joined Forces for a New Sock Collection
Trend Themes
1. Athletic Sock Innovations - Developing socks with improved features for function, comfort, and performance, such as using fusion fibers and extra dense cushioning.
2. Sports Team Merchandising - Producing team-specific merchandise that appeals not only to fans but to the stars of the sport as well.
3. Sports Apparel Collaborations - Partnering with professional sports leagues to create unique and high-quality apparel collections for fans and athletes alike.
Industry Implications
1. Sports Apparel - Continuing to push the boundaries of athletic wear and develop gear that enhances performance and comfort on the court or field.
2. Merchandising - Partnering with sports leagues and teams to create unique and personalized merchandise that appeals to fans and athletes alike.
3. Athletic Footwear - Collaborating with athletic sock companies to create specialized performance socks that enhance the overall performance of the athlete.