Backed by Northzone and Alliance Venture, an Oslo and Palo Alto-based startup raised $2.8 million for a design-centered app development platform. Fuse will be releasing a beta version later in 2015 after performing alpha testing in private for more than a year.
Founded by Anders Lassen and Morten Fornes, Fuse offers app developers a platform that makes it easier and faster to build iOS and Android mobile apps simultaneously. As the mobile app industry (and more specifically custom apps) expands at a rapid pace, parallel versions of apps are necessary to be successful. Fuse hopes to change this by offering a different workflow than the standard process involving wireframes and conceptual mock-ups before coding and actual building begins. The app development platform will instead have a WYSIWYG editor so designers can be a bigger part of the overall process.
Native App-Building Tools
The Fuse App Development Platform Will Focus on the Designers' Process
Trend Themes
1. Design-centered App Development - Disruptive innovation opportunity: Develop app development tools and platforms that prioritize the designers' process for faster and easier app building.
2. Simultaneous Ios and Android App Development - Disruptive innovation opportunity: Create tools and frameworks that enable developers to build apps for both iOS and Android simultaneously, saving time and effort.
3. WYSIWYG Editor for App Design - Disruptive innovation opportunity: Build user-friendly app design tools with WYSIWYG (What You See Is What You Get) editors to empower designers and streamline the app development process.
Industry Implications
1. Mobile App Development - Disruptive innovation opportunity: Develop tools and platforms that revolutionize the mobile app development industry by enabling faster and more efficient app creation.
2. Custom App Development - Disruptive innovation opportunity: Innovate the custom app development sector by providing solutions that simplify the process of building parallel versions for iOS and Android.
3. Design Tools and Platforms - Disruptive innovation opportunity: Create intuitive design tools and platforms that allow designers to actively participate in the app development process and improve collaboration with developers.
