Apex Racing Team (ART) has partnered with PC manufacturing company Stormforce Gaming to launch the Stormforce Gaming ART team. The team will prepare to compete in the 2023 Porche Esports Supercup (PESC), which will take place on Feb 4, 2023. As a part of the deal, Stormforce Gaming and Apex Racing Team will work together to develop a selection of gaming PCs with a sim racing theme.
On February 4th, 30 drivers will participate in 10 races for a share of $200,000 in prize money for the first round of the PESC event. Using the iRacing platform, Stormforce Gaming ART will compete alongside ART's entrants in the event.
"From the moment I first spoke to Alex, I knew that ART was the ideal partner for Stormforce, and it has become clear that we had a shared vision for long-term collaboration, technical excellence, and mutual success, [...]" said Marc Faulkner, Digital Sales Coordinator for Stormforce Gaming.
Sim Racing Collaborations
Apex Racing Team Partners with Stormforce Gaming for a Sim Racing Team
Trend Themes
1. Sim Racing Collaborations - The trend of professional teams from traditional sports entering the sim racing world through collaboration and partnership with gaming and hardware companies to develop sim racing-specific products.
2. Esports Supercup Competitions - The trend of major esports competitions such as the Porsche Esports Supercup gaining more mainstream recognition and attracting traditional sports teams and sponsors, resulting in increased exposure and revenue opportunities.
3. Custom Gaming PC Development - The trend of gaming hardware companies partnering with esports teams to develop specialized gaming PCs for competitive use, optimizing performance and providing a unique, branded experience for players.
Industry Implications
1. Gaming - The gaming industry can leverage sim racing collaborations to expand their market base and form strategic partnerships with other industries to create new products tailored to esports and sim racing competitors.
2. Sports - Traditional sports organizations can enter the esports market through partnerships with professional sim racing teams in competitions like the Porsche Esports Supercup, providing new revenue streams and opportunities for global expansion.
3. Hardware Manufacturing - This trend presents an opportunity for hardware manufacturers such as Stormforce Gaming to partner with professional sim racing teams to develop specialized products for the esports market and expand their customer base beyond traditional gaming audiences.