Fashion label A.P.C. introduces its latest collection designed specifically for the Spring/Summer 2022 season. It features a monochromatic backdrop to showcase the items, taking place at La Havre in France. The soft tonal palette is ruled by gray and beige tones to reflect off the concrete of the location.
The new range is rooted in the influences of streetwear shapes and youthful culture for an elegant touch. The new capsule is full of additional neutral hues including eggshell, maroon, olive green, and ran. The notable olive green can be seen on items such as the padded jacket made from cotton materials and the olive-brown Bermuda shorts. The upcoming Spring/Summer 2022 collection is set to launch early next year.
Neutral Tonal Spring Apparel
A.P.C. Launches its New Minimally Designed Capsule for SS22
Trend Themes
1. Monochromatic Tones - Opportunity for brands to focus on monochromatic color schemes for their designs.
2. Streetwear-inspired - Incorporating streetwear elements into fashion collections to appeal to younger consumers.
3. Season-specific Capsules - Creating unique and targeted capsule collections for specific seasons.
Industry Implications
1. Fashion - Opportunity for fashion brands to incorporate neutral-tonal color schemes in their upcoming collections.
2. Retail - Retailers can create unique and targeted season-specific capsule collections to attract and retain customers.
3. Textile and Material Manufacturing - Manufacturing companies can focus on developing high-quality materials, like cotton, for use in fashion apparel.