Anthropologie immersed their models in water for their spring/summer 2009 catalog. The ethereal photoshoot was by photographer Barbara Cole who clearly demonstrated her mastery of the lens when she captured the women underwater.
This underwater Anthropologie photo shoot is just one of many aquatic photography series featured on Trend Hunter. Check out more in the related articles below.
Implications - The deflection of conventional photoshoot environments display the creative capabilities of a photographer. Abstract imagery often attracts consumers who require stimulating imagery to become interested in what's being portrayed. Images with a balance of simplicity and abstractness can help businesses market their products that's thought-provoking and easy to understand at the same time.
Stylish Sprite Shoots
Anthropologie's Underwater Summer Catalog Photography
Trend Themes
1. Underwater Photography - Disruptive innovation opportunity: Explore underwater photography as a unique and visually captivating method for product marketing.
2. Creative Photoshoot Environments - Disruptive innovation opportunity: Experiment with unconventional photoshoot environments to create intriguing and attention-grabbing imagery.
3. Abstract Imagery - Disruptive innovation opportunity: Use abstract imagery that balances simplicity and thought-provoking elements to attract and engage consumers.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Incorporate underwater photography in fashion campaigns to showcase products in a unique and visually stunning way.
2. Advertising - Disruptive innovation opportunity: Utilize creative photoshoot environments to create captivating advertising campaigns that stand out from competitors.
3. Art - Disruptive innovation opportunity: Experiment with abstract imagery to create bold and thought-provoking art pieces that resonate with the audience.