The AnGG NY Summer 2010 collection is all about flowing silhouettes and sophisticated urban sensibility, which offer a fresh concept for modern city dressing. Known for its edgy, contemporary apparel in comfortable, forgiving cuts, AnGG NY and its summer line feature clothing that can be worn by all body types.
AnGG NY's designer Angela Gao, was born in China and raised in New York, where she brings her cultural roots to modern city dressing. Her fashion faculty was honed at Parsons, where her well-received thesis collection led to a nomination as Designer of the Year and an invitation from Donna Karan to design her Urban Zen Collective.
Roomy Draped Fashion
AnGG NY Summer 2010 Features Easy-to-Wear, Flowing Silhouettes
Trend Themes
1. Flowing Silhouettes - Disruptive innovation opportunity: Developing innovative clothing designs that prioritize comfort and forgiveness for all body types.
2. Sophisticated Urban Sensibility - Disruptive innovation opportunity: Creating fashion lines that combine cultural influences with modern city dressing.
3. Easy-to-wear Fashion - Disruptive innovation opportunity: Designing apparel with a focus on convenience and simplicity for everyday wear.
Industry Implications
1. Fashion Design - Disruptive innovation opportunity: Utilizing innovative fabric technology and construction techniques to create comfortable and forgiving clothing.
2. Retail - Disruptive innovation opportunity: Incorporating online shopping experiences that cater to different body types and offer personalized fashion recommendations.
3. Fashion Education - Disruptive innovation opportunity: Introducing curriculum and programs that teach the integration of cultural influences into modern city dressing.