New Zealand graphic artist Amy Woodside has turned her visual, text-based art into a range of sweaters (and t-shirts) for the AYR brand.
Woodside has always been interested in making art with words. She creates abstract compositions of text, altering the letters we're used to seeing arranged a certain way, in order to enhance their visual appeal. Although the letters may seem arbitrary, they have a profound ability to transcend written communication, instead tapping into the more emotional language of art.
If you take a creative interest in language and lettering, I suggest looking into Woodside's work. These patterns would look great hanging above your mantel in print-form, or emblazoned across your torso in the form of a sweater.
Abstract Alphabet Paintings
Amy Woodside Turns Her Graphic Art into a Fashion Statement
Trend Themes
1. Text-based Fashion - Graphic artists may find opportunities to create new fashion lines using abstract text-based designs.
2. Emotional Language of Art - Artists and marketers may explore using abstract lettering to evoke emotional responses in their customers or audiences.
3. Decorative Typography - Interior designers may find opportunities to incorporate abstract typography designs into home decor products and furnishings.
Industry Implications
1. Fashion - Fashion brands may incorporate graphic artists' text-based designs into their product lines, expanding their customer base.
2. Art - Artists may leverage abstract lettering to create new and distinct artistic styles, appealing to art buyers and collectors.
3. Home Decor - Home decor brands may collaborate with graphic artists to incorporate abstract typography designs into their products, appealing to customers seeking unique and artistic decor options.