Ok, so summer may not be right around the corner, but in Australia it is. And it is fitting then, that an Australian fashion house is launching their warmer weather clothing lines. The Aje Summer 2010 collection is full of surprises that will make you envious of the summer season down under.
With a smashing photoshoot featuring Indonesian model Fa Empel (who has an awesome chest tattoo!), the Aje Summer 2010 collection has something for everyone. Gauzy blouses, loose fitting tops, cropped jackets and leather vests are all present in the line. Check out the gallery for the full selection.
You can also check out Fa Empel's Myspace page here.
Inkredible Model Editorials
The Aje Summer 2010 Collection Makes Tattoos Sexier
Trend Themes
1. Summer Fashion Trends - The Aje Summer 2010 collection offers an example of how tattoos can enhance and add unexpected elements to summer fashion.
2. Tattoo-inspired Clothing - The use of tattoos as inspiration for clothing designs opens up a new avenue for designers looking to create edgy pieces.
3. Regional Seasonal Launches - Marketing regional seasonal launches can be a smart strategy to gain an edge in the global fashion industry by showcasing unique styles to markets outside the traditional fashion capitals.
Industry Implications
1. Fashion Industry - The fashion industry can explore the sales potential of incorporating tattoos and tattoo-inspired designs into their lines of clothing.
2. Design Industry - With the rise of tattoo-inspired clothing, designers have the opportunity to experiment and push the boundaries with unconventional inspirations.
3. Marketing Industry - Marketing teams can adopt regional seasonality tactics to generate buzz for launches in select markets, especially during non-traditional fashion seasons.