Nike's iconic Air Max2 Light sneakers made its first appearance 25 years ago, and now it makes another return in an all-new colorway entitled 'Blue Lagoon.' The revived sneakers retain its original construction and most notably, its technical Air Max unit complete in four separating chambers using two printing systems. The sneakers are constructed from lightweight materials with a textile upper.
Textural accents are informed with leather overlaying materials and it sits on top of a soft Max Air cushion and midsole crafted from foam. It is rounded out with a rubber outsole for traction sensibilities. Branding details are complete in the form of a black Swoosh on the sides of the shoes. The color palette of Blue Lagoon features white, turquoise, and a bright red Air Max bubble. The Air Max2 Light Blue Lagoon sneakers are set to drop on solebox beginning January 18th.
Leather Overlaying Textile Sneakers
Nike's Air Max2 Light Arrives in a 'Blue Lagoon' Colorway
Trend Themes
1. Leather-textile Sneakers - The trend of combining leather and textile in sneaker construction presents an opportunity for materials and manufacturing companies to innovate in creating sustainable, lightweight, and durable products.
2. Technical Printing Systems - The trend of using technical printing systems, like the ones used in the Air Max2 Light sneakers, in other industries like apparel, furniture, and transportation, presents an opportunity for printing companies to expand into new markets.
3. Reviving Classic Sneaker Styles - The trend of bringing back classic sneaker styles offers an opportunity for footwear companies and designers to appeal to nostalgia and capitalize on retro styles while incorporating new technologies for a more modern twist.
Industry Implications
1. Footwear - Footwear brands can focus on the trend of combining leather and textile in sneaker construction to create innovative, comfortable, and stylish products that meet the demands of eco-conscious consumers.
2. Materials and Manufacturing - Materials and manufacturing companies can invest in sustainable and lightweight materials to support the trend of combining leather and textile in sneaker construction while reducing the carbon footprint of the industry.
3. Printing - Companies in printing can expand into industries like apparel, furniture, and transportation by leveraging the trend of using technical printing systems that offer greater efficiency, precision, and customization in product design and production.