Aimed primarily at the Millennial market, the Samsung Air Dresser stores, cleans and freshens clothes in a single location. Utilizing Samsung's Internet of Things (IoT) platform, the closet-shaped dresser lets users manage their inventory of clothes and also choose the best cleaning course for the items housed in it. The Samsung Air Dresser also utilizes several pieces of technology from other Samsung products, including the steam technology from the brand's washing machines, odor treatment from refrigerators and the filtration from air purifiers.
According to Samsung, the Air Dresser is capable of removing 99 percent of dust from garments in just 25 minutes, while the steam completes other aspects of cleaning both inside and outside of the clothing. The air purification system in the Air Dresser is also capable of removing harmful germs, including colon bacillus.
Connected Clothing Closets
Samsung's Air Dresser Cleans, Stores and Freshens Clothes
Trend Themes
1. Connected Closets - Connected closets with the ability to manage clothing inventory, clean and freshen clothes are becoming more popular, especially among Millennials.
2. Iot-enabled Clothing Management - IoT technology is being used to create clothing management systems that allow for remote control, tracking and cleaning, with the Samsung Air Dresser paving the way.
3. Multi-functional Clothing Storage - Multi-functional clothing storage solutions like Samsung's Air Dresser, which not only stores clothes but also cleans and freshens them, are gaining popularity.
Industry Implications
1. Home Furnishings - Connected closets like Samsung's Air Dresser are disrupting the home furnishings industry by offering multi-functional solutions for at-home clothing management and storage.
2. Home Appliances - The Air Dresser uses technology from other Samsung home appliances like air purifiers and washing machines, indicating a potential disruption in the home appliances industry where appliances become more interconnected.
3. Fashion Retail - As consumers seek more sustainable and efficient ways of managing their clothing, connected closets like the Samsung Air Dresser could have an impact on the way fashion retailers stock, merchandise and sell clothing.