Packaging for technology rarely changes but Microsoft has decided to completely retool the box for the Xbox Adaptive Controller to commit to an accessible focus. According to Microsoft's packaging designer Mark Weiser, the box for the Adaptive Controller was created using 3D printing and other techniques. Several prototypes were then made and developed in tandem with the controller.
After receiving feedback on the controllers, Microsoft made the decision to include several loops and leverage points to help when unboxing the Adaptive Controller. A sturdy piece of ribbon is used to open the box's top flap and is designed specifically to be grabbed with teeth or looped around a hand. The controller itself can be lifted easily out of the box with the flat of a hand or a foot thanks to the large amount of negative space below it.
Accessible Game Controller Packaging
The Xbox Adaptive Controller Comes in Easily Opened Packaging
Trend Themes
1. Accessible Packaging - Creating packaging designs that prioritize accessibility for people with disabilities.
2. Inclusive Design - Developing products and services that cater to a diverse range of users, including those with disabilities.
3. Enhanced Unboxing Experience - Revolutionizing the traditional unboxing process to make it more convenient and user-friendly.
Industry Implications
1. Technology Packaging - Exploring innovative packaging solutions for technology-related products.
2. Gaming Accessories - Creating game controllers and related accessories with a focus on inclusivity and accessibility.
3. Product Design - Incorporating inclusive and user-friendly design principles across various industries.