Nautica delved into the deep for their latest line of watches. Inspired by vintage diving helmets, the company created the NMX 300 line.
What’s special about the newly released Nautica NMX 300 wrist wear is that it features a metal cage, a screw down crown that indicates when it is correctly in place, and 200 meter water resistance.
The watch can also light up, in case you need to see the time during your diving excursions. The Nautica NMX 300 sells online and in stores for $400.
Designer Diving Watches
Nautica NMX 300 Makes Deep Sea Styles
Trend Themes
1. Vintage-inspired Diving Watches - Opportunity for watch companies to create diving watches with vintage design elements.
2. Functional Diving Wearables - Opportunity for wearables companies to create diving wearables with advanced features like water resistance and lighting.
3. Sustainable Diving Accessories - Opportunity for accessory companies to create diving accessories made from eco-friendly materials like recycled plastic.
Industry Implications
1. Watch Industry - Watch companies can capitalize on the trend of diving watches by creating their own line of vintage-inspired diving watches.
2. Wearables Industry - Wearables companies can expand their product line to cater to divers by creating wearables that have advanced features like water resistance and lighting.
3. Accessory Industry - Accessory companies can create diving accessories made from eco-friendly materials to cater to divers who prioritize sustainability.