GOVO, LLC, a Cleveland-based design company, recently launched a Kickstarter campaign for its new product, the 'GOVO Badge Holder & Wallet.' In just one week, it received 1,000 backers' pledges and was listed as one of Kickstarter's most popular projects.
The goal of this project is to create a wearable device that offers everyone who needs to carry an ID badge to work a more positive and hassle-free experience. Although there are a lot of good ideas for wallets, phone cases, and key chains today, improving the way that we carry ID badges has largely been neglected.
To improve this, the GOVO team brainstormed some of the inconveniences of carrying and using a work ID that none of today’s products have a solution for, such as making it more wearable, durable and lightweight. The goal of the GOVO Badge Holder & Wallet is to make the user's ID badge a comfortable accessory that's never forgotten.
Multi-Functional Badge Holders
GOVO's Badge Holder Makes It Easier to Carry Essential Items
Trend Themes
1. Wearable ID Holders - Development of ID holders that offer wearability and comfort presents an opportunity for fashion and design companies.
2. Multi-purpose Smart Wallets - Designing smart wallets that can hold essential items such as IDs, credit card, and cash offers an opportunity for innovative product development in the financial technology (fintech) industry.
3. Lightweight Everyday Carry Essentials - Companies specializing in everyday carry (EDC) items can capitalize on the growing demand for lightweight products that are functional and easy to wear.
Industry Implications
1. Fashion and Design - The development of wearable ID holders presents an opportunity for fashion and design companies to innovate their product lines.
2. Fintech - The development of multi-purpose smart wallets presents an opportunity for the financial technology industry to combine convenience and security in one product.
3. Everyday Carry (EDC) Products - The trend towards lightweight everyday carry (EDC) items creates a unique opportunity for companies specializing in EDC gear to create functional and innovative products.