These November 2020 social media trends speak to audiences on the digital platform for many purposes. Some brands aim to garner engagement, create conversation, promote new projects, collaborations, or bring awareness to causes beyond themselves.
One example was executed by Cinnamon Toast Crunch in collaboration with Jason Derulo and Bebe Rehxa. Using TikTok's platform, the trio create a challenge of themselves dancing with a cereal box over their heads to the song "I Wanna Dance With Somebody' by Whitney Houston. This engages an audience of viewers to use their own cereal box and let lose through dance. Another social media concept this month was by Oikos and its playful one trip grocery challenge. The brand offers $15,000 to one person who can carry their groceries into their home in one trip.
Top 40 Social Media Trends in November
From Cereal Dance Challenges to One Trip Grocery Challenges:
Amy Duong — Nov 28, 2020 — Social Media
39
Tequila-Themed AR Lenses
1800 Tequila Created AR Lenses for Snapchat Featuring Artwork
38
Millennial-Friendly Holiday Wine Kits
Celebrate the Holidays with BABE Wine’s Gift Bundles
37
Collaborative Creator-Led Menus
TikTok Treats on Postmates Shares Viral Food and Beverages
36
Halloween-Themed Chat Services
Messenger & Universal Monsters Unveiled New Halloween Experiences
35
Canadian Social Media Platform Ads
TikTok Launches its First-Ever Campaign in Canada
34
Ironic Miniature Graphic Tees
Chinatown Market Pranks Fans with the Mini T-Shirt Design
33
Virtual Toy Museums
Mattel's Fisher-Price Toy Museum Revisits Toys from Decades Past
32
Cereal Box Dance Challenges
Cinnamon Toast Crunch's #CTCVoiceBox Challenge is on TikTok
31
Gen Z Social Apps
Squad Partners with Snap to Launch Camera Kit to Power Camera and AR Experiences
30
Pumpkin Spice Baked Goods
Walmart Bakeries Boasts Delicious Treats for National Pumpkin Spice Day
29
AI-Powered Recipe Chatbots
The Kroger Chefbot Offers Recipes to Reduce Food Waste
28
Wine-Branded Digital Bingos
BABE Wine Will Reward Fans During the Bachelorette Premiere
27
Crossover Halloween Christmas Trees
The Halloween Christmas Tree is for Those Celebrating Both
26
Vegan Senior Challenges
The Northwest Connexion Challenge Virtually Unites Seniors with Veganism
25
Neighborly Social Media Features
Facebook's 'Neighborhoods' Feature Aims to Connect Communities
24
Voter-Targeted Game Streams
AOC Played 'Among Us' on Twitch to Connect with Young Voters
23
Cannabis-Normalizing Social Accounts
@bluntblowinmama on Instagram Helps Educate the Public
22
One Trip Grocery Challenges
Oikos Triple Zero Will Give One Lucky Fan $15,000 for Groceries
21
Location-Based Dating Apps
The 'Promenad' App Helps Singles Connect and Socialize
20
Social Media Cannabis Chefs
JeffThe420Chef on Instagram Showcases Special Recipes
19
Season-Specific Beer Giveaways
Bud Light's #PumpkinPatchPayout Campaign Rewards NFL Fans
18
Social App Analytics Platforms
'TikMeter' Provides Profile Analytics and More
17
Social AR City Lenses
Snap Launched the City Painter Feature for Certain Areas in London
16
Chip-Branded Model Searches
The Doritos Dinamita Model Search Boasts a $1,000 'Modeling Contract'
15
Sneaker Lock Screen Updates
Jeremy Booth Helps People Create 'Aesthetic Home Screens' with Nike
14
Social Media Copyright Tools
Facebook's Creator Studio Now Offers a 'Rights Manager for Images'
13
In-App Music Features
'Sounds on Snapchat' Allows Users to Add Music to Their Clips
12
Gum-Branded Baseball Giveaways
Bazooka Debuts a Baseball Cards Giveaway and Instagram Filter
11
Monstrous Mochi Giveaways
My/Mo Mochi Ice Cream is Giving Away a FrankenFreezer for Halloween
10
Social Media Burrito Challenges
Trae Young and Chipotle Challenge TikTok to the 53 Foot Challenge
9
Face Mask Emoji Updates
Apple's Face Mask Emoji Has Been Updated to Feature a Smile
8
Informative Cannabis Social Accounts
thedankdutchess Offers Important CBD Information on Instagram
7
Social Media Baseball Campaigns
MLB's Twitter Campaign is Engraving Baseballs with Fan Tweets
6
Frozen Pizza Sweepstakes
Papa Murphy's is on the Search for Old Frozen Pizzas
5
Enlightening Fashion-Branded Podcasts
PacSun Recently Launched the PACTALKS Podcast Series
4
Misinformation Social Media Updates
Twitter's New updates hope to fight election misinformation
3
Social Media Chat Updates
Instagram's DM Updates Feature Disappearing Messages
2
Misinformation-Deterring Social Media Updates
Twitter is Flagging Retweets with False Information
1
Interactive Voting Videos
YouTube's YouChoose 2020 Shares a Guide to Voting in the Election
Related Ideas
Halloween-Inspired Pretzel Campaigns
Snyder’s of Hanover Debuts the 'Pretzelface' Campaign
College-Targeted Food Pop-Ups
Uber Hosts 'The One Shop' Across University Campuses
Promotional Game-Themed Collabs
Microsoft Partnered with Several CPG Brands to Offer Xbox Rewards
Sober October Campaigns
Kit NA Brewing Launched 'Under Your Own Influence Sober October'
Uplifting Social Media Campaigns
Optimism Your Feed Helps Social Media Users Retrain the Algorithm
Viral Social Shopping Apps
The Claim App Helps Gen Z and Brands Authentically Discover One Another
Digital-First Scavenger Hunts
Chipotle Opts for Influencer Marketing for its Giveaway Promotion
Personalized Digital Playgrounds
Pringles Poptopia is an Immersive, Engaging Experience for Fans
Crave-Worthy Nutritious Food Brands
CVS Pharmacy Announced the Launch of Well Market
Purposeful Consumer-Focused Campaigns
IKEA's Sleepfluencers Campaign is a Clever Way to Give Back
Lazy Cereal Campaigns
SURREAL Cereal Cheekily Pokes Fun at New Year's Resolutions
Chromatic Cereal Mascot Clogs
The Froot Loops x Crocs Classic Clog Pays Homage to Toucan Sam
Gen Z-Centric Campaigns
Urban Outfitters' Shift Happens Campaign Has Three Phases
Multichannel Retail Campaigns
Urban Outfitters' 'Happy Lolidays' Campaign is Engaging
Social Movement Medals
The Openness Medal by Samsung Invites Gen Z to Share Challenges
Gen Alpha Marketing Campaigns
Claire's is Targeting TikTok Growth for its Latest Ads Spending
Spooky AR Yogurt Packaging
Chobani Unveiled Interactive Special Edition Halloween Packaging
Year-End Live Music Shows
Spotify Wrapped Live 2023 Shares Performances from Top Global Artists
Social Media News Updates
Meta's Threads Update Features a 'Trending Now' Feed for Relevant News
Craveable Soda Packaging
Sprite is Reviving Its Obey Your Thirst Campaign for a New Generation
Festive Cereal Houses
Cinnamon Toast Crunch Assembled a Seasonal Cin-Gerbread House Kit
Grocery-Themed Holiday Cosmetics
Benefit Cosmetics Presents the Playful Benemart Collection
Gen Z-Influenced Marketing Campaigns
Kraft Heinz is Studying Gen Z's Preferences with New Launches
Marketer-Targeted Cereal Ads
Surreal's Out-of-Home Campaign Speaks to Marketers, Not Consumers
Social Ghosting Donut Campaigns
The Krispy Kreme Ghosted Box Encourages Relationship Rekindling
Springtime Holiday Cereal Branding
Lucky Charms Limited-Edition Packaging is Here for Spring
Cross-Category Refreshment Campaigns
Sprite and Pringles Hot Have Teamed Up for a New Campaign
Personalized Ecommerce Updates
Google Shopping Introduces a 'For You' Feed for its Ecommerce App
Active Lifestyle-Supporting Campaigns
Kellogg's® Vector® Launches the Become Your Player Campaign
Plant-Based Breakfast Challenges
Silk's Feel Planty Good Challenge Winner Gets Breakfast for Life
Shareable Golden Biscuits
Nutella's #BiscuitsNBesties Celebrates Social Activity Groups
Smart Shopping Cart Ads
Instacart Unveiled Ads for Its AI-Powered Caper Carts
Pet Brand Influencer Campaigns
Cult Food Science & Further Foods Boost Visibility of Noochies!
Festive Advent Campaigns
Cadbury's 24 Out-of-Home Ads Represent the Countdown to Christmas
Short-Form Soap Operas
Unilever and TikTok Created a Content Series to Target #CleanTok
Shoppable CPG Ads
Instacart-Powered Shoppable Video Ads are Coming to YouTube
Exclusive Social Shopping Snacks
Like Air is Launching Limited-Time Flavors on TikTok Shop
Rebranded Food Delivery Apps
Skip Revamps Its Brand Identity to 'Skip to the Good Part'
Gen Z-Focused Coachella Campaigns
Pinterest Partners With Coachella to Connect With Gen Z
Confetti-Filled Snacking Commercials
Frito-Lay Launches the Taste of Super Bowl Campaign
Spooky Interactive Yogurt Packaging
Chobani Flip Greek Yogurt Boasts a Unique Halloween Multipack
Exclusive Date Night Recipes
HelloFresh & Tinder Launched Date Night Delights Recipes for Couples
Paralympic Athlete-Celebrating Cereals
Nestlé Cheerios is Launching the Bring the Cheer! Campaign
Anthropomorphic Store Campaigns
IKEA's Short Social Films Promote Its Click-and-Collect Service
Mindful-Shopping Campaigns
The Ordinary’s 'Slovember' Campaign Promotes Intentional Shopping
Scannable Snack Charity Campaigns
This Pringles Movember Campaign Updates the Brand's Mascot
Branded Dating Experiments
Whirlpool's Care Profiles Had Daters Share Photos of Doing Chores
Fall-Ready Denim Campaigns
Pacsun Launched Its Interactive Better in Baggy Denim Campaign
Viral Video Databases
Viral Ideas Offers Inspiration for a Content Creator's Next Big Video
AR Yogurt Packaging
Chobani's Interactive Yogurt Packaging Engages Snackers for Halloween
Idol Singer Breakfast Promotions
Mos Burger Offers Dining Experience with Idols via AR
Seasonal Character Mashup Cereals
Monsters Frightful Friends Cereal Has Four Flavors in One Box
Creator-Endorsed Fruit Snacks
BloxSnacks is Using YouTuber Partnerships to Appeal to Gen Alpha
Social Media Notes Expansions
TikTok Notes Puts Text and Images to the Forefront of Social Sharing
Gen Z Breakfast Campaigns
'Start the Day the Totino’s Way' Targets Teens Who Skip Morning Meals
AR-Powered Cereal Games
General Mills Releases a New Digital Monster Game for Consumers
Cringe-Worthy Photo Campaigns
Sour Patch Kids is Challenging Fans to Choose "Cringe or Candy"
Collaboration QSR Cereals
Taco Bell Cinnamon Twists Cereal Was Created with Uber Eats
Musical Nut Campaigns
INC's NutTunes Campaign Reaches Gen Z Through Spotify
Integrated Influencer Marketing Platforms
SocialTalk Helps Users Discover, Track, and Connect
TikTok Disney Collabs
TikTok and Disney Collaborate to Celebrate Disney's Centennial Anniversary
Cereal-Themed Multi-Color Clogs
Crocs Introduces a New Collaboration with Froot Loops
Retro Family Photoshoots
Blue Bunny is Inviting Families to Pop-Up 90s-Themed Photoshoots
Social Media Fridge-Decorating Trends
Lynzi Judish Released Several Viral 'Fridgescaping' Videos
Collaborative Digital Coffee Campaigns
illy Launches its Digital Content Series 'Coffee Break'
Virally Inspired Virtual Menus
The Creator's Kitchen As Seen on TikTok Menu is Ever-Changing
Engaging Branded Pop-Up Kitchens
SOWN Celebrated the Launch of Its Oat Cold Foaming Cream
Product Exploration Retailer Tools
These New Instacart Discovery Tools Connect Brands to Retailers
Pumpkin-Inspired Community-Themed Campaigns
Danone North America Debuts the Tri Pumpkin Campaign
Colorful Kitchen Pop-Ups
Primal Kitchen Partners with Pintrest for a Special Initiative
Dramatized Caramel Candy Ads
Reese's Big Game Ad Shows Exaggerated, Relatable Reactions to Change
Motivational Breakfast Ccampaigns
Quaker Canada Introduces '100 Reasons to Rise'
Loneliness-Combatting Grocery Shopping Experiences
Oma's Soep Debuted a Shopping Basket Initiative
Crème-Filled Cereal Squares
General Mills' New Loaded Cereal Comes in Three Varieties
Candid Celebration Campaigns
Edible's "There's an edible for That" Celebrates Even Awkward Moments
Toaster Pastry Prediction Platforms
Prop-Tarts Challenges Pop-Tarts Fans' Intuition
Sports-Branded Cereal Collaborations
Catalina Crunch Collaborates with Jalen Brunson
Gen Z Waffle Campaigns
The Belgian Waffle Co Targets India's Gen Z Community Using Palak Tiwari
Social Soda Mixer Campaigns
Level Up With 7UP Inspires Gen Z and Millennial Consumers
Cookie-Twisting Commercials
The OREO Super Bowl 2024 Spot Revisits Pivotal Moments in History
Social Marketplace Updates
Instagram Launches a Marketplace to Better Connect Brands and Creators
Social Media-Inspired Candies
The Bebeto Freeze Crunchy Range Has Several Crispy Options
Familial Meal Kit Campaigns
HelloFresh, Hello Dinner Spotlights the Uniqueness of Households
Influencer Snack Bar Campaigns
Nature Valley Launches a Social-Oriented Digital Marketing Campaign
Dark-Comedy Inspired Cereals
Kellog's Debuts Wednesday Cereal in Cookies & Creme Flavor
Food-Themed Holiday Campaigns
Kroger’s 2024 Holiday Campaign Celebrates Food and Connection
Cereal-Inspired Accessories
Pebbles Cereal & Susan Alexandra Collaborated on Vibrant Designs
Creator-Celebrating Campaigns
The Frito-Lay My Joy Campaign Celebrates Creators of All Backgrounds
Cereal-Inspired Greek Yogurt Bars
Snoop Cereal Inspired Sweetkiwi's Frozen Greek Yogurt Bars
Themed Heart-Shaped Chips
Japanese Snack Brand Calbee Unviels its Valentine's Day Chips
Social Media Music Festivals
TikTok 'In the Mix' is a First-of-Its-Kind Music Festival
Social Shopping Features
YouTube Introduces a New 'Shopping Collections' Feature for Creators
Gamified Yogurt Tube Campaigns
The Frubes Freeze ‘Em Campaign Includes a New Online Game
Kindness-Promoting Marketing Campaigns
Once Upon a Coconut Launches 1 Million Acts of Kindness
Seasonal Soda Ads
Olipop's Christmas Ad Challenges Big Soda
Short-Form Foodie Feeds
Uber Eats is Testing Out a New Vertical Feed Like TikTok and Instagram
Social Justice Desert Campaigns
Ben & Jerry's 'Make Some Motherchunkin' Change' Campaign Debuted
Australian Yogurt Campaigns
Yoplait Launches a New Platform and Marketing Campaign with AJF
Language App Pop-Ups
Duolingo Hosted an Interactive Street Society Event in Soho
Marketing Social Advocacy Tools
Nut Tree Helps Smaller Brands Boost Their Presence
Friendsgiving Event Series
Butterball and Bumble Foster Togetherness with #FindYourTable
Influencer-Starring Car Commercials
Toyota's New Short Film Seeks to Resonate with Gen Z Customers
QR Code Turkey Branding
This New Butterball Branding Encourages Consumers to Engage with the Brand
Playful Dinner-Inspired Challenges
Mrs. T's Pierogies Has Launched the Go-Fun-Me Challenge
Personalized Retail Media Networks
Thrive Market Collaborates with Instacart on a New Network
Beef-Centered Thanksgiving Menus
Pre Brands' Flip the Bird Challenges Seasonal Dining Traditions
Snacking Mishap Campaigns
The Other Hand by Cheetos Shows Snackers Who Refuse to Put the Bag Down
Inspiring Creator-Focused Decks
TikTok Launches a New Creative Content Inspiration Deck
Interactive AR Galleries
Chips Ahoy's Happy By Design Campaign Spotlights Multicultural Artists
Promotional Ramen Campaigns
Nongshim Creates a Dance Challenge to Promote its New Ramen Products
Curated Meal-Time Videos
BingeAndEat Curates Youtube Videos to Enjoy While You Eat Effortlessly
Cranberry Season Campaigns
Ocean Spray's How You Cran Celebrates a Favorite Holiday Flavor
Tradition-Focused Digital Libraries
Nestlé Brands Introduced the Living Traditions Library
Food-Inspired Costume Contests
Kraft Natural Cheese Centers Its Grated Parmesan for Halloween
Sitcom-Style Thanksgiving Campaigns
Whipshots & Patti’s Good Life Teamed Up to Make New Traditions
Social Media-Inspired Bakery Menus
The Panera Roman Empire Menu Follows the Viral TikTok Hashtag
Cereal-Inspired Protein Shakes
Koia Created a Trio of Sweet, Nostalgic Vegan Protein Shakes
Social Media Star Brands
Toddy Smith Introduces His GothicMochas Clothing Brand
Football-Themed Cereal Promotions
This Weetabix On-Pack Promo is Being Run with The FA in the UK
Cooking Show Rewards Promotions
tcc Global Created a MasterChef-Themed Loyalty Rewards Promotions
Third-Party Coupon Providers
Instacart Taps Ibotta to Provide Customers with Digital Coupons
Halloween-Inspired Retail Capsules
Target Debuts a New Private-Label Halloween Capsule for October
Nutrition-Focused Cereal Branding
The Cheerios Range is Showcasing New Branding in the UK
Festival Season Snack Campaigns
KP Snacks and Live Nation Partnered for a New Popchips Campaign
Social Media Tech Stores
Kronos Advanced Technologies Launches a Store on TikTok
Uplifting Virtual Influencer Collabs
The Lennnie x Dove Collab Promotes Body Positivity
Short-Form Fashion Competitions
#TikTokFashion Challenges Users to Create and Share Their Design
Streetstyle Flavor Campaigns
Old El Paso's Turn It Up Entices Gen Z to Try Its Street Vibes Range
Media-Based Music Expansions
DistroKid Users Now Have Access to TikTok Music for Promotion
Holiday Meal Savings Campaigns
The Dollar General 'Decked Out In Deals' Campaign is Cost-Conscious
Summery Juice Campaigns
Tropicana Launches a Destination Giveaway with Ciara Miller
Cocktail-Inspired Togetherness Activations
Smirnoff's Global Connectivity Initiative Launched
Digital Community-Branded Product Lines
The Girl Math Gang Debuts New Product Offerings
Grocery Store Ad Spots
Morrisons, the UK Supermarket Chain, Celebrates Its Low Pricing in This Ad
Trick Shot Sweepstakes
ONE Brands Debuts the ONE Puffs Trick Shot Challenge Sweepstakes
Intellectually Stimulating Social Media
Maven Goes Back to Basics with Traditional Algorithms
New Year Sandwich Promotions
This Urban Eat On-Pack Promo Offers Hundreds of Prizes Up for Grabs
Food-Based Video Platforms
FoodVid Describes Itself as "The TikTok for Food"
Festive Chip Campaigns
KETTLE Chips' Christmas Campaign Features 24 Days of Prizes
Personalized Content Discovery Tools
Bread Allows Users To Discover Social Content and Save it