It seems the occurrences of bullying have quadrupled in recent years and in order to fight this growing trend, countless anti-bullying campaigns have been cleverly devised. Not only has there been an increase in occurrences, but also in the degree of aggression with which these cruel and sometimes violent acts are committed. These campaigns declare a powerful statement: bullying in any form is unacceptable.
In an age dominated by technology, bullying has become even more perverse, prevalent and sometimes accepted as a part of growing up. This is unmistakably wrong. While in the past, bullying was contained on school playgrounds and during recess-time, it now has a doorway into homes through social media and email. These awareness campaigns and heartbreaking testimonials from victims of bullying aim to break the cycling of bullying, eradicate its existence and banish the idea that it is a normal phase in life.
22 Brilliant Anti-Bullying Campaigns
From Reality TV Bullying Scandals to Sociopolitical Manga:
Erin Kirkpatrick — Jul 10, 2012 — Social Good
21
Online Beauty Bullying
Mean Facebook Comment Inspires Lowri Ryland to Get Nose Job
20
Bullying Made Public
Teenage Girl Getting Beaten Up Goes Viral on YouTube
19
Heartbreaking Anti-Bullying Videos
The Jonah Mowry 'Whats Goin On' Video is Heart-Wrenching
18
Positive Body Image PR
Meghan McCain Stands Up to Laura Ingraham on Twitter
17
Socially Conscious Advertising
These Verizon Wireless Ads by Mcgarry Bowen Don't Shy Away
16
Unsettling Surreal Art
Michael Alvarez Creates Jarring But Memorable Images
15
Abusive Doodle Advertising
The Line Campaign Limits Violence & Bullying
14
Bullying Brothers Photography
This Dedicate Magazine 'Boys Will Be Boys' Spread Goes Back in Time
13
Anti-Bullying Dessert Campaigns
Teen Jaylan Williams Bakes These Chunkie Character Chips Cookies
12
Anti-Bullying Social Media
Facebook is Set to Unveil Its Dramatically Improved Security Features
11
Dolls to Teach Self-Empowerment
American Girl Chrissa Stands Up to Bullies
10
Reality TV Bullying Scandals
Vogue Snubs Australian Top Model Winner
9
Courage-Creating Enterprises
Celebrate the Hero is an Anti-Bullying Initiative for Students
8
Bully Victim-Donated Vacations
The Karen Klein Indiegogo Fundraising Campaign is Heartwarming
7
Sociopolitical Manga
Afuganisu-tan
6
Cyber Bullying
High Tech Harrassment via SMS, Email
5
Fearless Celeb-Inspired Campaigns
The 'Paws Up Forever Project' Video Fights Back Against Bullying
4
Clobbered Celeb Awareness Ads
The ISPCC Anti-Bullying Campaign Fights Child Abuse
3
Combating Cyberbullying
Liskula Cohen's Landmark Lawsuit Unmasks Vitriolic Blogger
2
Tween-Only Websites
Whatswhat.me Launches a Kids-Only Social Network
1
Schoolyard Violence-Haulting Apps
Stop Bullies Uses GPS to Alert Authorities of an Assault
Related Ideas
Aggressive Athlete Ads
Nike Launches the Winning Isn’t for Everyone Campaign
Anti-Consumption Natural Ads
The 'Girls Just Wanna Grow Plants' Ad Aims to Reducing Consumption
Kid-Powered Imagination Campaigns
Lunchables' A.I. vs K.I. Proves Kids' Limitless Creativity
Restyled Cinematic Makeup Campaigns
Dolce & Gabbana's 'Il Pranzo' Campaign is Dramatic and Bold
Hug-Inspired Olympics Campaigns
Coca-Cola's Summer Olympics Campaign was Inspired by True Events
Emotional Poeticized Motorsport Campaigns
Honda Debuts the 'Unstoppable Dreams' Campaign
Destigmatized Weight Health Campaigns
Felix's New Campaign Reframes Modern Weight Management
Distorted Burger Campaigns
Burger King's A.I.LLOWEEN Features Unsettling People Eating Burgers
Empowering Body-Confidence Sports Ads
Dove's 2024 Super Bowl Ad Will Inspire Young Girls
Non-AI Beauty Campaigns
The Code by Dove Fights Beauty Standards Manufactured by AI
Mental-Health Awareness QSR Packaging
McDonald's Alters Its Happy Meal Boxes for Mental Health
Skincare Well-Being Campaigns
Neutrogena Celebrates International Self-Care Awareness Day
Meditative Trash Campaigns
Hefty's Trash Time Out Provides Support During the Holiday Season
Age-Appropriate Skincare Campaigns
Dove's #TheFaceof10 Addresses Unsafe Gen Alpha Skincare
Sporty Fashion Spring Campaigns
adidas Originals Introduces the 1000 Back Campaign
CGI-Created Fashion Campaigns
Coach's Find Your Courage Campaign Stars Virtual Human imma
Emerging Technology Publications
New Society Has Launched Its Inaugural Book About Technology
Athletic Apparel Interactive Billboards
Gymshark Unveils the Shoplift Campaign Ahead of Sale
QSR Menu Billboard Campaigns
Burger King Shows Real Burger Sizes with Real Size Campaigns
Heated QSR Anniversary Campaigns
Burger King Brazil Celebrates Milestone with a New Campaign
Global Handbag Campaigns
Coach's New 'Unlock Your Courage' Campaign Promotes Personal Expression
Grayscale Burger Restaurants
Burger King France Made a Visually Striking Anti-Bullying Initiative
Young Travellers-Targeting Campaigns
Progressive Insurance Has Introduced a New Campaign
Do-Good Metaverse Campaigns
Comic Relief US and Nickelodeon Empower Kids in Roblox and Beyond
Therapeutic Nature-Inspired Campaigns
Craghoppers Introduces Its Autumn/winter 2024 Campaign
Gen Alpha Fitness Influencers
ASICS' Little Reminders Inspires Adults to Make Movement Joyful
Creativity Time Capsules
Crayola's Campaign for Creativity Reunites Adults with Childhood Art
Parenting-Inspired Furniture Campaigns
Al-Futtaim IKEA Launched the Proudly Second Best Campaign
Confident Smile Campaigns
Aquafresh's New Oral Health Campaign Boosts Children’s Dental Confidence
Pollution-Removing Murals
This Campaign Sucks by Dentsu Brings Awareness to London's Air Quality
Tech Rebellion Campaigns
Lush is Continuing Its Big Tech Rebellion for Black Friday
Creative-Backed Footwear Campaigns
G.H. Bass Introduces Its Stepping Out Campaign
Online Mental Health Communities
'Side by Side' Offers Online Anonymous Connections for Health
VR Physiotherapy Tools
A Team of UniSA Researchers Created Superhero Therapy for Pain Management
Anthropomorphic Store Campaigns
IKEA's Short Social Films Promote Its Click-and-Collect Service
Unholy Skincare Campaigns
e.l.f. SKIN's Divine Skintervention Saves All Skin Types
Tennis Champion Beauty Campaigns
Naomi Osaka Advocates for Maybelline's 'Brave Together Program'
Internet Safety Metaverses
Google & Roblox's Be Internet Awesome World Teaches Online Safety
Domestic Awareness Campaigns
IKEA Australia Presents the This is Not a Home Campaign
Global Tasmanian Footwear Campaigns
Blundstone Debuts its ‘Well Worn’ Campaign
Provocative Guerrilla Campaigns
Jewelry Brand MWCurated Uses Fake Infidelity Flyers for Marketing
Brand-Led Global Studies
The LEGO Group Conducted a Study That May Inform Market Decisions
Stuttering Awareness Initiatives
The Canadian Stuttering Association & john st. Launch a Campaign
Adorable Holiday Campaigns
Burberry's Holiday Campaign Spotlights Dogs and Ducklings
Integrated Influencer Marketing Platforms
SocialTalk Helps Users Discover, Track, and Connect
Phone Breakup Newsletters
The Guardian's 'Reclaim Your Brain' Newsletter Helps Reduce Screen Time
Supportive Back-to-School Campaigns
Staples Canada Has Unveiled Its 2024 Back-to-School Campaign
Anti-Fraud Educational Ads
Interac Punches Back at Fraud with a Unique Program: Fraud Fighters
Racism-Combatting Handbag Designs
Grey Brazil Has Designed the Anti-Racist Handbag
Children's Food-Insecurity Campaigns
Subway's Never Miss A Lunch Campaign Is Set to Relaunch
Anti-Doomscrolling Robots
NABS & Amplify Created the DoomScroller for World Mental Health Day
Honest Female Athlete Campaigns
'Get Explicit' by Hillberg & Berk Empowers Women in Sports
Ageism-Targeting Language Campaigns
Modern Age Has Launched the Aging Index
Suicide Prevention Campaigns
To Write Love on Her Arms Launches the Please Stay Alive Campaign
Motivational Breakfast Ccampaigns
Quaker Canada Introduces '100 Reasons to Rise'
Peer-Connected Support Platforms
'Togetherall' Offers a Safe Online Community for Mutual Support
Hidden Discrimination Books
'Throwaway Comments' Fights Microaggressions in the Workplace
Faceless Mother Campaigns
Peanut's Invisible Mothers Visualizes the Solitude Women Experience
Mental Health-Supporting Campaigns
'The Last Photo' is a Suicide Prevention Initiative
Athlete-Backed Menstruation Campaigns
#SportYourPeriod Addresses Menstruation Stigma in Sports
Banned Book Campaigns
Seattle Bookmarked | Banned Edition Addresses Book Censorship in the Us
Responsible Alcohol Consumption Campaigns
Absolut's Call It a Night Campaign Promotes Safety
Influencer Snack Bar Campaigns
Nature Valley Launches a Social-Oriented Digital Marketing Campaign
Living Condition Awareness Dollhouses
IKEA's UNWELCOME HOME Doll House Brings Awareness
Hygienic Hippo Campaigns
In Confessions of Moo Deng, a Viral Baby Hippo Teaches Handwashing
Life Lesson Animated Cartoons
Gary Vaynerchuk Launches the VeeFriends Cartoon Series
Retail Body Cam Initiatives
Pret a Manger Employees are Testing Out Body Cams for Personal Safety
Inclusive Beauty Brands Initiatives
Annabelle Cosmetics Debuts 'Pride and Beauty for Everyone'
Mental Health Postcard Platforms
BTS Partners with UNICEF to Launch a New Mental Health Initiative
Emissions-Minded Food Campaigns
This Meatless Farm Campaign Boasts Reduced Emissions
Anti-Bullying Toy Store Campaigns
Toys “R” Us Joins WITS Programs Foundation for Pink Shirt Day
Social Media Impact Studies
Instagram Allows COS to Conduct Mental Health Research
Candy-Inspired School-Centric Campaigns
Smarties® Debuts the Playful Smarties® U Campaign
Motivational Footwear Campaigns
ASICS and Brian Cox Present the 'ASICS Desk Break'
Kindness-Promoting Marketing Campaigns
Once Upon a Coconut Launches 1 Million Acts of Kindness
Global Hospitality Campaigns
Raffles Hotels and Resorts Debuts 'The Butler Did It' Campaign
Accessible Mental Health Trainings
Maybelline Brave Talk is an Empowering Five-Step Online Program
Blockbuster Shopping Campaigns
Walmart Reunited the Mean Girls Cast for Its Black Friday Ads
Stigma-Breaking Motherhood Billboards
Molly Baz and Bobbie Send a Message of Empowerment
Social Justice Desert Campaigns
Ben & Jerry's 'Make Some Motherchunkin' Change' Campaign Debuted
Gen Z Basketball Campaigns
Rivalry Unites with Basketball Forever for a Gen Z-Focused NBA Campaign
Fan-Fueled Skincare Campaigns
'Peculiar Behavior' Shows the Wild Passion of the e.l.f. Community
Global Storytelling Initatives
Vans Announces its Narrative-Centric Always Pushing Campaign
Inclusive Voting Campaigns
The Body Shop Worked with Apathy is Boring to Improve Voter Turnout
Hard-To-Read Health Campaigns
A Specsavers Campaign Encourages Movie-Goers to Check their Sight
Community Behavioral Health Campaigns
Comprehensive Healthcare Debuts a New Recruitment Campaign
Unknown Birthday Campaigns
Grey Bangladesh & Tasty Treat Address a Significant Issue in Bangladesh
Athlete-Centric Bingo Campaigns
The 'Share Your Bingo Moment' Campaign Spotlights Olympic Legends
Teen-Protecting Social Media Features
Meta Expanded its 'Limit' and 'Restrict' Instagram Tools
Banned Books Campaigns
Penguin Random House is Hitting the Road with Three Other Organizations
Status Quo Defying Campaigns
The 'We Aren't Made To Be Still' Campaign Intersects Whisky with Life
Youth Art Campaigns
Sun Bum Taps Into the Gen Alpha Market with an Innovative Art Contest
Empowering Mental Health Football Ads
adidas Debuts Short Film 'You Got This'
Influencer Management Tools
Ogilvy Offers a Safety and Risk Management Tool for Marketing Brands
Skateboarding-Inspired Ads
Vans Launched the ‘Always Pushing’ Ad Highlighting Skating Culture
Kid-Friendly Emotion Management Tools
Angry Kid Supports Children and Parents Navigating Feelings
International Awareness-Bringing Events
Illumina Recently Ran Its Steps Against Cancer Campaign
Playful Language App Campaigns
Duolingo is Not Taking Any Excuses to Miss Learning Lessons
Authentic Ambassador Campaigns
BeReal is Looking for "The Realest Person on Earth"
Youth Esports Safety Initiatives
British Esports Partnered with the NSPCC on a Series of Events
Burnout-Preventing Toolkits
The Upward Spiral Playbook Offers Strategies to Navigate Challenges
Cheeky Candy Campaigns
This Kinder Bueno Campaign Targets Millennial and Gen Z Consumers
Creative Sun Safety Installations
Giant Beach Installation is a Reminder to Practice Sun Safety
Athlete-Inspired AI Brand Campaigns
AngelAi Taps a Groups of Athletes to Promote Its Ethos
Statement Short Films
'The Trial' by Gandja Monteiro Exposes Realities of Abortion Bans
Athlete-Backed Mental Health Campaigns
The Love, Your Mind Campaign Aims to Support Mental Health
Short Film-Inspired Ads
Apple’s New ‘The Underdogs’ Ad Features Various Apple Products
Pet-Equality Campaigns
Pet Ownership Rights Take Center Stage in Innovative Campaign
Joy-Inspired Beauty Campaigns
Ulta Beauty Launches the Joy Project, a Ground-Breaking Study
Redirected Movement Campaigns
Asics' 15MinuteWeightLoss Challenges Rapid Weight Loss Content
Prolonged Activism Campaigns
Oxfam's Stay In The Fight Encourages Lasting Social Influences
Destigmatizing Migraine Campaigns
Shades for Migraine is a Campaign that Addresses Preconceptions
Car Safety-Promoting PSAs
The Ad Council and NHTSA Have Launched a New Never Happens Campaign
Educational Back-To-Cafeteria Campaigns
ASHA Offers Guidance to Families During Back-To-School
Billboard-Transformed Tent Shelters
Wunderman Thompson Morocco Creates the Life-Saving Outdoors
Luxurious Spring-Ready Streetwear
AMBUSH Presents a Look at its New Collection for SS24
Vote-Encouraging Coin Campaigns
The Community Creates the Limited Electoral Coins
Filipino-Perspective City Campaigns
'Of Course, Hong Kong' Features Four Local Filipino Creators
Crime Safety Sports Campaigns
Arsenal Launches the No More Red Campaign to Prevent Youth Violence
Professional Community Platforms
LinkedIn is Targeting Gen Z Professionals with its New Campaign
Virtual Self-Expression Summits
göt2b's Virtual Metaverse Experience Uplifts Millennials & Gen Z
Cultural Social Media Documentaries
Hulu Unveils the Black Lives Matter: A People's History Doc
Children's Illustrated Book Campaigns
The 'One in 100' Initiative Spotlights the Medically Complex
Debunking AI Apps
BSBot Helps Publicis Clients Tell the Truth About AI from Fiction at Cannes
Mobile Device Addiction Campaigns
The Women's Brain Health Initiative Highlights a Growing Concern
Inclusive Book Campaigns
Indigo is Celebrating Freedom to Read Week by Spotlighting Book
Educational Esports Platforms
ESIC Unveils the Esports Integrity Education Platform and Tutorial
Brand-Supported Advocacy Campaigns
Lush Advocacy Spotlights the Grassy Narrows Community
Inclusivity-Centric Back-To-School Campaigns
Sistema Launched a Back-To-School Survey
Love-Centric Public Service Announcements
Ad Council & R/GA Debut the Love Has No Labels Campaign
Digital Community-Branded Product Lines
The Girl Math Gang Debuts New Product Offerings
Empowering Summer Campaigns
Falabella Launched the Mi Cuerpo No Necesita Tu Opinión Campaign
Safety-Oriented Social Tools
Instagram Aims to Protect Vulnerable Teens with its New Safety Update
Awareness-Raising Pancreatic Cancer Campaigns
PanCAN Debuts the Change the Course Campaign
Haunting Tech Safety PSAs
The Canadian Centre for Child Protection Releases 'The Horse'
Blood Center Campaigns
Markham Yard Releases the Blood Center Campaign to Inspire Donations
Censorship-Combatting Social Media Campaigns
Operation Retweet Uses AI-Generated Avatars
Mental Health-Centric Contest Campaigns
Carlton Cards Has Reaffirmed Its Support for Mental Health
India-Based Senior Campaigns
The Alappuzha Social Justice Department Launches an Elderly Campaign
Boomer-Focused Voter Advertisements
Perth Creatives Launch the New Groom-a-Boomer Voting Campaign