This Toilet Paper Packaging Concept Wraps Tissue in Fruity Prints
Laura McQuarrie — September 30, 2014 — Art & Design
References: latona-m & packagingoftheworld
Due to the nature of the product, toilet paper and toilet paper packaging rarely get any special kind of presentation. However, this concept for TP packaging designed by Kazuaki Kawahara of Latona Marketing thinks of toilet paper in a new way.
In Japan, it's customary for stores to give customers rolls of bathroom tissue in order to show their appreciation. This concept for Fruit Toilet Paper comes in four fun printed wraps, including kiwi, strawberry, watermelon and orange. As well as making great things to gift, whether they're scented or not, you can't help but assume that these toilet papers would be pleasant smelling. As a group, the pack of four toilet papers sit in a farm-inspired wooden crate that makes them even more presentable as a novelty gift, since it makes it look as though the fruits were freshly picked.
In Japan, it's customary for stores to give customers rolls of bathroom tissue in order to show their appreciation. This concept for Fruit Toilet Paper comes in four fun printed wraps, including kiwi, strawberry, watermelon and orange. As well as making great things to gift, whether they're scented or not, you can't help but assume that these toilet papers would be pleasant smelling. As a group, the pack of four toilet papers sit in a farm-inspired wooden crate that makes them even more presentable as a novelty gift, since it makes it look as though the fruits were freshly picked.
Trend Themes
1. Fruity Toilet Paper Packaging - A new way to present toilet paper with fruity designs, appealing to the senses of customers.
2. Novelty Gifting of Toilet Paper - Designing toilet paper packaging for customers to consider it as a novelty gift.
3. Scented Toilet Papers - Designing fruit-scented toilet papers for a refreshing experience.
Industry Implications
1. Retail - Innovative packaging concepts for toilet paper to attract customers in stores.
2. Hospitality - Designing pleasant-scented toilet paper packaging for enhancing customers’ experience in hotels and restaurants.
3. Manufacturing - Produce toilet paper with unique designs to distinguish the product in the market.
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