The Sargento Creamery Cheeses Collection is Convenient
Michael Hemsworth — May 29, 2021 — Marketing
References: sargento & drugstorenews
The Sargento Creamery Cheeses Collection has been introduced by the brand to help offer consumers a creamy and convenient way to upgrade their favorite recipes. The range includes the Creamery Sliced and Shredded Cheeses, which are each infused with real cream to give them a distinctly creamy texture. The Creamery Sliced Cheeses come in Cheddar and Baby Swiss varieties, while the Creamery Shredded Cheeses come in Three Cheese Mexican and Cheddar options.
The Sargento Creamery Cheeses Collection was explained further by Senior Vice President of Marketing, Consumer Products for Sargento Food Chip Schuman who said, "With consumers seeking more comforting, satisfying foods, our Creamery Shreds and Slices bring rich texture and full flavor to any at-home meal. They are the perfect addition to any home cook’s favorite dishes. Sargento has a 68-year history of innovation and we are proud of our track record of bringing first-of-its-kind products to the dairy case. The Sargento Creamery line continues that innovative spirit — three generations after our company began.”
The Sargento Creamery Cheeses Collection was explained further by Senior Vice President of Marketing, Consumer Products for Sargento Food Chip Schuman who said, "With consumers seeking more comforting, satisfying foods, our Creamery Shreds and Slices bring rich texture and full flavor to any at-home meal. They are the perfect addition to any home cook’s favorite dishes. Sargento has a 68-year history of innovation and we are proud of our track record of bringing first-of-its-kind products to the dairy case. The Sargento Creamery line continues that innovative spirit — three generations after our company began.”
Trend Themes
1. Real Cream-infused Foods - There is an opportunity for other food companies to infuse real cream into their products to enhance flavor and texture.
2. Comfort Food Revival - There is an opportunity for the food industry to tap into the growing trend of consumers seeking more comforting, satisfying foods.
3. Convenient Cheese Adds-ons - There is an opportunity for the food industry to create more convenient cheese options for home cooks and meal prep enthusiasts.
Industry Implications
1. Dairy Industry - There is an opportunity for the dairy industry to incorporate real cream into their products to expand their offerings and capture more market share.
2. Convenience Food Industry - There is an opportunity for the convenience food industry to develop more ready-made add-ons like the Sargento Creamery Cheeses Collection.
3. Home Cooking Industry - There is an opportunity for the home cooking industry to create more innovative and flavorful ingredients like the Sargento Creamery Cheeses Collection.
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