Ideas
Explore the world's #1 largest database of ideas and innovations, with 480,533 inspiring examples.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,015 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,015 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,233 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 480,533 cutting edge ideas.

Cleverly Disguised Donuts

Clean the Sky - Positive Eco Trends & Breakthroughs

The Shop Psycho Donuts Designs a Bento Box of Sweets

— May 31, 2011 — Lifestyle
Design boundary pushing donut store Psycho Donuts has managed to create the ultimate sushi box with their Psycho Psushi.

The Psycho Donuts sushi bento box comes with four delicious donuts and a set of Pocky strawberry flavored chopsticks (however, the site says be wary, the Pocky sticks most likely cannot hold the weight of the heavy treats). The Psycho Psushi box is a confectioner's delight and the perfect way to fulfill your craving for sushi and donuts at the same time. The small, original flavored donuts are decorated to emulate authentic pieces, such as tempura, salmon and tuna.

The Psycho Donuts store also includes various other interesting flavors such as Orange Creamsikiller (which is vegan) and Psycho Passionata (which is infused with white chocolate and passion fruit and topped with raspberry icing). The Psycho Donuts store shows serious passion for these hole-y wonders.
Trend Themes
1. Confectionary Hybridization - The combination of different sweets with unique cultural concepts presents an opportunity for disrruptive marketing and innovative display advertising.
2. Interactive Culinary Experience - Creating a unique and radically immersive eating experience for the target audiences in mainstream cuisine spaces through presentation and format.
3. Innovative Fast Food Mashups - The proliferation of outlandish and groundbreaking fast food combinations provides an opportunity for creative collaboration and recipe innovation.
Industry Implications
1. Food and Beverage - The creation of hybrid culinary experiences offers an opportunity for industry players to exploit emerging food trends and engage with audiences in a more exciting way.
2. Marketing and Advertising - The rise of interactive food experiences opens up new opportunities for creative advertising and experiential targeting.
3. Restaurant - The evolution of fast food experiences through creative mashups of unique concepts and formats, offerings fast-food chains a chance to innovate both their products and experiences.
6.3
Score
Popularity
Activity
Freshness