Pluto TV Introduces a New Esports Channel with Retake Media
References: pluto & esportsinsider
The Danish brand of Pluto TV is unveiling a new esports channel with Retake Media called 'Retake e-sport live.' The channel aims to connect interested consumers with live esports events in a similar way to traditional sports broadcasts. Notably, ‘Retake e-sport live’ will kick off its service with a live broadcast of the Danish-produced Counter-Strike Perfect World Shanghai Major 2024.
Pluto TV, operated by Paramount Streaming under Paramount Global, is a free, ad-supported streaming service across the Americas and select regions in Europe. It delivers a variety of content through digital channels, recreating the familiar experience of classic TV broadcasts while offering the convenience of modern streaming.
Pluto TV will offer 120+ days of live esports a year.
Image Credit: Jesper Dahl
Pluto TV, operated by Paramount Streaming under Paramount Global, is a free, ad-supported streaming service across the Americas and select regions in Europe. It delivers a variety of content through digital channels, recreating the familiar experience of classic TV broadcasts while offering the convenience of modern streaming.
Pluto TV will offer 120+ days of live esports a year.
Image Credit: Jesper Dahl
Trend Themes
1. Live Esports Streaming - The integration of live esports events into traditional TV-style broadcasts creates a competitive edge for streaming services.
2. Esports and Traditional Sports Parallels - Providing esports coverage akin to traditional sports broadcasts elevates the legitimacy and viewer engagement of esports competitions.
3. Ad-supported Streaming Models - The rise of ad-supported streaming channels for niche content like esports opens new revenue streams for content creators and distributors.
Industry Implications
1. Streaming Services - The expansion into esports content signifies growth opportunities for streaming platforms targeting younger, gaming-centric audiences.
2. Advertising and Media - Ad-supported models for streaming channels offer innovative avenues for advertisers to reach specific demographics, particularly in gaming.
3. Esports and Gaming - Dedicated esports channels bridge the gap between traditional entertainment and interactive gaming, fostering a hybrid viewing ecosystem.
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