Masciangelo Design Inc. Womens Lookbook Caters to the Urban Professional
Vasiliki Marapas — November 14, 2013 — Luxury
References: masciangelodesigninc & masciangelodesigninc
The Masciangelo Design Inc.'s Womens lookbook appeals to the highly underrepresented fashion needs of professional women everywhere.
The bespoke nature of the line is perhaps its most impressive feature. “People commonly associate bespoke as a service specifically reserved for men, but that’s not true. Women have even more alterations to consider than men, making it crucial for them to seek the services of a bespoke clothier," explained CEO Matthew Masciangelo.
Masciangelo wants to fill the void in bespoke clothing services for women. The line is committed to fine craftsmanship and materials, and offers powerful head-turning options such as the 'I Mean Business' pinstripe suit, the 'All Eyes On Me' statement suit and the deal-closing 'Persuasive' navy suit.
The bespoke nature of the line is perhaps its most impressive feature. “People commonly associate bespoke as a service specifically reserved for men, but that’s not true. Women have even more alterations to consider than men, making it crucial for them to seek the services of a bespoke clothier," explained CEO Matthew Masciangelo.
Masciangelo wants to fill the void in bespoke clothing services for women. The line is committed to fine craftsmanship and materials, and offers powerful head-turning options such as the 'I Mean Business' pinstripe suit, the 'All Eyes On Me' statement suit and the deal-closing 'Persuasive' navy suit.
Trend Themes
1. Bespoke Clothing - Creating customized and tailored clothing for women's professional needs presents an opportunity for disruptive innovation in the fashion industry.
2. Gender-inclusive Fashion - Catering to the underrepresented fashion needs of professional women opens up possibilities for disruptive innovation in the fashion industry.
3. Empowering Professional Attire - Providing powerful and head-turning options for professional women's suits offers an opportunity for disruptive innovation in the fashion industry.
Industry Implications
1. Fashion - The fashion industry can capitalize on the trend of creating bespoke feminine suits for professional women.
2. Custom Tailoring - The custom tailoring industry can seize the opportunity to cater to the specific needs of professional women seeking bespoke clothing.
3. Professional Services - Professional services can benefit from the trend of empowering women with well-crafted and powerful suits that enhance their confidence and impact.
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