Jon Wyatt's 'Huangshan LTD' Photography Features Amazing Granite Peaks
Emily Evans — August 26, 2011 — Eco
References: jonwyatt & behance.net
As if travelling to one of China's most significant attractions wasn't enough, Jon Wyatt took his travels one step further in capturing these iconic images of the 72 granite peaks that make up the world famous Mount 'Huangshan' Scenic Area. Photographer Jon Wyatt titled these captures Huangshan Ltd, which can be translated to "yellow mountain."
John Wyatt purposely chooses to include no horizons and minimal foreground within his mountainous captures in order to instill a sense of claustrophobia for viewers. This kind of engulfing feeling that viewers feel when looking at these images helps to draw the audience closer to nature in hopes of preserving it.
Implications - Many eco-lovers believe that the only way for modern consumers to help preserve nature for years to come is through drawing a close, personal connection with it. Companies that help to reinforce this belief with eco-initiatives and products that enable consumers to interact in an eco way with nature will continue to be instrumental for nature preservation.
John Wyatt purposely chooses to include no horizons and minimal foreground within his mountainous captures in order to instill a sense of claustrophobia for viewers. This kind of engulfing feeling that viewers feel when looking at these images helps to draw the audience closer to nature in hopes of preserving it.
Implications - Many eco-lovers believe that the only way for modern consumers to help preserve nature for years to come is through drawing a close, personal connection with it. Companies that help to reinforce this belief with eco-initiatives and products that enable consumers to interact in an eco way with nature will continue to be instrumental for nature preservation.
Trend Themes
1. Engulfing Photography - Opportunity for photographers to capture immersive images that create a sense of claustrophobia and draw viewers closer to nature.
2. Eco-initiatives - Companies have the opportunity to reinforce the belief in nature preservation through eco-initiatives and products that enable consumers to interact with nature in an eco-friendly way.
3. Personal Connection with Nature - Promotion of a close, personal connection with nature to encourage consumers to help preserve it for the future.
Industry Implications
1. Photography - Photographers can explore the opportunity of capturing immersive images that evoke a sense of closeness and immersion in nature.
2. Eco-friendly Products - Opportunity for companies to develop and market eco-friendly products that enable consumers to interact with nature in a sustainable way.
3. Nature Preservation Organizations - Organizations focused on preserving nature can promote the importance of personal connections with nature and eco-friendly initiatives.
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