Holly Carpenter's April Eyewear Line is a True Spectacle
Tiana Reid — August 10, 2010 — Art & Design
References: hollycarpenter & fashion156
Holly Carpenter's handmade perspex line of frames dubbed, 'April Eyewear,' is truly a spectacle. Her outrageously fun designs have an undecided feel, creating a balancing act between retro and futuristic inspirations.
Beyond eyewear design, Holly Carpenter is also a fashion stylist and an accessory designer who has worked closely with Katie Hillier, Nasir Mazhar and House of Flora, all also well-known designers in the field.
Implications - In a consumer world where buyers are striving to express their individuality by whatever means are available, accessories are the most common route. Companies that create fresh takes on age-old necessities such as eyewear are catering to the incessant desire of consumers to feel like individuals.
Beyond eyewear design, Holly Carpenter is also a fashion stylist and an accessory designer who has worked closely with Katie Hillier, Nasir Mazhar and House of Flora, all also well-known designers in the field.
Implications - In a consumer world where buyers are striving to express their individuality by whatever means are available, accessories are the most common route. Companies that create fresh takes on age-old necessities such as eyewear are catering to the incessant desire of consumers to feel like individuals.
Trend Themes
1. Handmade Perspex Frames - Capitalizing on custom-made eyewear and accessories has the potential to capture a segment of the market that is looking for unique, one-of-a-kind pieces.
2. Retro-futuristic Design - Bold and unique designs that balance both retro and futuristic aesthetics have the potential to disrupt traditional eyewear design and capture a younger demographic.
3. Expressing Personal Style Through Accessories - Creating fresh takes on age-old necessities such as eyewear taps into the consumer desire to feel unique, increasing the desirability of customization and personalized options.
Industry Implications
1. Eyewear Industry - Companies within the eyewear industry can capitalize on the trend of personalized and customized frames to attract a younger generation looking for unique and bold designs.
2. Fashion Industry - Fashion companies and designers who specialize in accessories can take inspiration from Holly Carpenter's handmade perspex frames to create bold and unique accessory designs that appeal to individualistic consumers.
3. Custom Design Industry - Custom design companies can specialize in creating personalized accessories, including eyewear, that allows consumers to express their unique personality and individuality.
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