Long John Silver’s $6 Chicken Planks Basket Has a Bit of Everything
Katherine Pendrill — January 2, 2025 — Lifestyle
References: facebook & qsrmagazine
Long John Silver’s is looking to lure in bargain hunters this January with the debut of its new $6 Chicken Planks Basket.
Perfect for chicken lovers looking for a more complete meal, the new Chicken Planks Basket has a little bit of everything. The star of the meal is Long John Silver’s signature Chicken Planks, which are hand-battered chicken tenders made with 100% white meat chicken raised and produced on U.S. farms. The batter used is the same as what the chain uses for its fish, so you get a perfectly crispy finish. Along with two hand-battered chicken tenders, each basket also includes two of Long John Silver’s iconic hushpuppies, and your choice of side.
The new $6 Chicken Plank Basket is available now for a limited time.
Image Credit: Long John Silver’s
Perfect for chicken lovers looking for a more complete meal, the new Chicken Planks Basket has a little bit of everything. The star of the meal is Long John Silver’s signature Chicken Planks, which are hand-battered chicken tenders made with 100% white meat chicken raised and produced on U.S. farms. The batter used is the same as what the chain uses for its fish, so you get a perfectly crispy finish. Along with two hand-battered chicken tenders, each basket also includes two of Long John Silver’s iconic hushpuppies, and your choice of side.
The new $6 Chicken Plank Basket is available now for a limited time.
Image Credit: Long John Silver’s
Trend Themes
1. Affordable Meal Innovations - The introduction of the $6 Chicken Planks Basket represents a shift towards budget-friendly meal options that don't compromise on quality, appealing to value-conscious consumers.
2. Adaptation of Seafood Techniques - Utilizing the same batter for chicken tenders as for their fish dishes points to a trend of cross-utilizing seafood preparation techniques to enhance flavor profiles in non-seafood items.
3. U.S. Sourced Ingredients Emphasis - Highlighting the use of U.S.-raised white meat chicken in Long John Silver’s offerings underscores a trend towards transparent sourcing and supporting local agriculture.
Industry Implications
1. Fast Food Chains - Fast food chains are innovating with combo meals like the Chicken Planks Basket to attract price-sensitive patrons with diverse, cost-effective menu offerings.
2. Foodservice Suppliers - Suppliers to the foodservice industry can capitalize on the demand for quality, U.S.-sourced ingredients as consumers increasingly seek transparency in food sourcing.
3. Breading and Batter Products - Companies specializing in batter mixtures could see disruptive opportunities by developing versatile products that cater to both poultry and seafood applications.
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