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Guerrilla Street Shadows

Clean the Sky - Positive Eco Trends & Breakthroughs

Katie Sokoler's Playful Street Art Project

— May 4, 2009 — Art & Design
Ever wondered what your shadow gets up to when you are not looking? Brooklyn-based creative photographer Katie Sokoler makes fun and engaging street art projects like this one shown in the gallery above.

She and her fella Matty cut out life-sized figures of themselves, plastered them onto walls and city surfaces and then waited for the right moment for a passerby to be lined up with the shadow. The finished product is a gorgeous series of Shadow Pictures.

I love the balloon shadow girl. I hope my shadow is tap dancing behind my back!
Trend Themes
1. Interactive Street Art - There is an opportunity for street artists to create more interactive and playful installations that engage with people passing by in unexpected ways.
2. Shadow Art - Shadow art could become the next trend in contemporary art, attracting a younger audience through its playfulness and surprising element.
3. Augmented Reality Street Art - Adding an augmented reality component to street art installations could create a new dimension of engagement with passersby and further blur the line between the physical and digital worlds.
Industry Implications
1. Advertising - Advertising agencies could collaborate with artists to create interactive street art campaigns that capture the attention of urban consumers.
2. Art Galleries - Galleries could feature more playful and interactive artworks like shadow art to engage with younger audiences and attract new patrons.
3. Event Planning - Event planners could incorporate shadow art installations to create immersive and memorable experiences for attendees, especially in outdoor or nighttime events.
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